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Managing diffusion barriers when launching new products
Talke, Katrin; Hultink, Erik J. - In: The journal of product innovation management : an … 27 (2010) 4, pp. 537-553
Persistent link: https://www.econbiz.de/10003980065
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Von der Problemdiagnose zur Roadmap
Schnorpfeil, Willi - In: Handbuch Market-Access : Marktzulassung ohne Nebenwirkungen, (pp. 403-422). 2011
Persistent link: https://www.econbiz.de/10008859739
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Hürdenlauf zum Markt auch für Innovationen der Medizintechnologien?
Schmitt, Joachim M. - In: Handbuch Market-Access : Marktzulassung ohne Nebenwirkungen, (pp. 157-173). 2011
Persistent link: https://www.econbiz.de/10008859752
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Hürdenlauf zum Markt für neue Medikamente? : von Nutzen und Risiken für Unternehmer
Wegener, Bernd; Lietz, Christine; Gerbsch, Norbert - In: Handbuch Market-Access : Marktzulassung ohne Nebenwirkungen, (pp. 105-124). 2011
Persistent link: https://www.econbiz.de/10008859755
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Turning from laggard to leader in national radical innovation an beyond : the case of Mannesmann's predevelopment unit and the project Robin for Germany's electronic GPS-based truc...
Hüsig, Stefan - In: Knowledge perspectives of new product development : a …, (pp. 175-198). 2012
Persistent link: https://www.econbiz.de/10009379415
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Incumbent innovation and domestic entry
Falck, Oliver; Heblich, Stephan; Kipar, Stefan - In: Small business economics : an entrepreneurship journal 36 (2011) 3, pp. 271-279
Persistent link: https://www.econbiz.de/10009240845
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Determinants of firm innovation : evidence from German panel data
Kipar, Stefan - 2012
In light of its importance of innovation on the political agenda it is necessary to provide guidance to decision makers how innovation can effectively be fostered in practice and to disentangle and evaluate the effects of the determinants suggested by the literature. This thesis focuses on the...
Persistent link: https://www.econbiz.de/10009616583
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Markeneinführung der IT-Dienstleistung MES-ERP Integration
Noltemeier, Markus - 2013
Persistent link: https://www.econbiz.de/10010257433
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Problematik der Markteinführung und Preisbildung im Pharmamarkt : Lösungsansätze und langfristige Strategien
Kettenbeil, Uwe-Christian - 2013
Persistent link: https://www.econbiz.de/10010254205