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Kundenorientierte Kommunikation : Konzeptionalisierung und empirische Analyse im Dienstleistungsbereich
Seidel, Alina - 2007 - 1. Aufl.
Persistent link: https://www.econbiz.de/10013515473
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Kundenorientierte Kommunikation : Konzeptionalisierung und empirische Analyse im Dienstleistungsbereich
Seidel, Alina - 2007 - 1. Aufl.
Persistent link: https://www.econbiz.de/10013427326
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Offering a downgraded service to enhance profit?
Li, Shaorui; Chen, Jing; Chen, Bintong - In: Journal of the Operational Research Society : OR 67 (2016) 2, pp. 302-311
Persistent link: https://www.econbiz.de/10011516503
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Using internal relationship marketing activities to enhance cross-selling performance in services
Zboja, James J.; Hartline, Michael D. - In: Journal of relationship marketing : innovations & … 9 (2010) 3, pp. 117-131
Persistent link: https://www.econbiz.de/10008778753
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Advanced sales and competition in a service industry
Carreras-Simó, Miquel - In: International journal of revenue management : IJRM 9 (2016) 1, pp. 1-16
Persistent link: https://www.econbiz.de/10011607664
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Retail managers' perpectives on the effectiveness of corporate e-personalisation initatives
Smith, Alan D. - In: International journal of business information systems : … 8 (2011) 3, pp. 211-246
Persistent link: https://www.econbiz.de/10009312592
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Managing green marketing : Hong Kong hotel managers' perspective
Chan, Eric S. W. - In: International journal of hospitality management 34 (2013), pp. 442-461
Persistent link: https://www.econbiz.de/10009767469
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Service co-production, customer efficiency and market competition
Xue, Mei (contributor); Harker, Patrick T. (contributor);  … - 2003 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001754476