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~subject:"Digital platform"
~subject:"Germany"
~subject:"Konsumentenverhalten"
~subject:"Pricing"
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Das Verschenken von Produkten...
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Digital platform
Germany
Konsumentenverhalten
Pricing
Marketing
31,412
Electronic Commerce
23,866
Internet
21,819
E-commerce
20,941
Consumer behaviour
6,796
Theorie
6,161
Theory
6,097
Online-Handel
5,690
Online retailing
5,687
Deutschland
5,467
Marketingmanagement
4,038
Marketing management
3,813
USA
3,444
Welt
3,259
World
3,217
Online-Marketing
3,202
Internet marketing
3,193
United States
3,145
Social Web
3,061
Social web
3,055
Relationship marketing
2,869
Beziehungsmarketing
2,807
marketing
2,595
Informationstechnik
2,523
Information technology
2,414
Digitalisierung
2,367
pricing
2,230
Digitization
2,137
Pricing strategy
2,082
Preismanagement
2,067
Einzelhandel
1,786
Strategisches Management
1,781
Innovation
1,763
Digitale Plattform
1,694
Management
1,665
Retail trade
1,661
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2,482
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5,973
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70
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Meffert, Heribert
49
Bauer, Hans H.
42
Bruhn, Manfred
34
Wiedmann, Klaus-Peter
34
Fritz, Wolfgang
32
Heinemann, Gerrit
27
Chen, Jing
25
Hudetz, Kai
25
Kaiser, Ulrich
25
Taleizadeh, Ata Allah
24
Hinterhuber, Andreas
22
Kollmann, Tobias
22
Pepels, Werner
22
Ahlert, Dieter
21
Homburg, Christian
21
Estelami, Hooman
19
Kuß, Alfred
19
Kirchgeorg, Manfred
18
Haucap, Justus
17
Zerres, Michael P.
17
Diller, Hermann
16
Huber, Frank
16
Kreutzer, Ralf T.
16
Wirtz, Bernd W.
16
Baal, Sebastian van
15
Falck, Oliver
15
Kenning, Peter
15
Levy, Daniel
15
Spann, Martin
15
Dwivedi, Yogesh Kumar
14
Fantapié Altobelli, Claudia
14
Liozu, Stephan
14
Picot, Arnold
14
Zerres, Christopher
14
Kleinaltenkamp, Michael
13
Lammenett, Erwin
13
Martens, Bertin
13
Peitz, Martin
13
Spiller, Achim
13
Usman, Osly
13
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Springer Fachmedien Wiesbaden
59
American Marketing Association
23
International Water Management Institute (IWMI)
23
National Bureau of Economic Research
23
Nomos Verlagsgesellschaft
19
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
15
Fördergesellschaft Marketing an der Universität Augsburg
13
Verlag Dr. Kovač
13
Deutsche Bank <Frankfurt am Main> / Research
12
Duncker & Humblot
11
Springer-Verlag GmbH
11
IGI Global
10
Edward Elgar Publishing
9
GATE Germany, Konsortium Internationales Hochschulmarketing
9
HAL
9
Books on Demand GmbH <Norderstedt>
8
Technische Universität Braunschweig
8
Deutschland / Bundesministerium für Wirtschaft und Energie
7
Département de Sciences Économiques, Université de Montréal
7
RWI - Leibniz-Institut für Wirtschaftsforschung
7
Deutschland / Bundesministerium für Wirtschaft und Technologie
6
Federal Reserve Bank of Dallas
6
Friedrich-Schiller-Universität Jena
6
Institut der Deutschen Wirtschaft Köln Consult
6
Peter Lang GmbH
6
RWTH Aachen
6
Arthur D. Little International Inc. <Wiesbaden>
5
Axel-Springer-Verlag / Marketing Anzeigen
5
Campus Verlag
5
Centre Interuniversitaire de Recherche en Analyse des Organisations (CIRANO)
5
Competence Center E-Commerce <Bochum>
5
Deutsches Institut für Urbanistik
5
Gesellschaft für Konsum-, Markt- und Absatzforschung
5
Haufe-Lexware GmbH & Co. KG
5
Information Resources Management Association
5
OECD
5
Thüringen / Landesregierung
5
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
5
Agricultural and Applied Economics Association - AAEA
4
Bund-Verlag
4
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Journal of retailing and consumer services
204
European journal of operational research : EJOR
190
SpringerLink / Bücher
168
Journal of business research : JBR
162
International journal of production economics
136
Journal of Product & Brand Management
125
Electronic commerce research
83
Management science : journal of the Institute for Operations Research and the Management Sciences
76
Gabler Edition Wissenschaft
69
Journal of internet commerce
66
Information systems research : ISR
60
Europäische Hochschulschriften / 5
59
Springer eBook Collection / Business and Economics
59
Transportation research / E : an international journal
58
International journal of electronic marketing and retailing : IJEMR
55
Journal of revenue and pricing management
55
Journal of retailing
51
Springer eBook Collection
51
European Journal of Marketing
50
International journal of business information systems : IJBIS
50
Omega : the international journal of management science
47
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
46
International journal of internet marketing and advertising : IJIMA
45
Lehrbuch
45
Journal of management information systems : JMIS
43
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
42
Managerial Finance
41
International journal of e-business research : an official publication of the Information Resources Management Association
40
International journal of hospitality management
39
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
38
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
37
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
36
European Journal of Operational Research
35
Asia Pacific journal of marketing and logistics
34
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
34
Cogent business & management
33
Electronic markets : EM ; the international journal of electronic commerce and business media
33
International Journal of Production Economics
33
Psychology & marketing
33
The international review of retail, distribution and consumer research
31
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Source
All
ECONIS (ZBW)
12,974
RePEc
587
Other ZBW resources
519
EconStor
73
BASE
42
USB Cologne (EcoSocSci)
26
OLC EcoSci
3
USB Cologne (business full texts)
2
ArchiDok
1
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Showing
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1
Free : the future of a radical price
Anderson, Chris
-
2009
Persistent link: https://www.econbiz.de/10004940005
Saved in:
2
The designer's guide to
marketing
and
pricing
: how to win clients and what to charge them
Benun, Ilise
;
Red Top
-
2008
Persistent link: https://www.econbiz.de/10004911573
Saved in:
3
On optimal auctions for mixing exclusive and shared matching in platforms
Bhargava, Hemant K.
;
Csapó, Gergely
;
Müller, Rudolf
- In:
Management science : journal of the Institute for …
66
(
2020
)
6
,
pp. 2653-2676
Persistent link: https://www.econbiz.de/10012254439
Saved in:
4
Cultural issues in website design : a European perspective on electronic commerce
Asimionoaei, Claudia
- In:
CES working papers
1
(
2009
)
1
,
pp. 17-22
that arises at this stage of development of global trade on the
Internet
is if companies understand the importance of …
Persistent link: https://www.econbiz.de/10011991950
Saved in:
5
Wettbewerbsvorteile durch Online-
Marketing
: die strategischen Perspektiven elektronischer Märkte ; mit 6 Tabellen
Link, Jörg
(
ed.
);
Tiedtke, Daniela
(
contributor
)
-
1998
Persistent link: https://www.econbiz.de/10000669808
Saved in:
6
Fachverlage und
Internet
: eine Betrachtung potentieller Auswirkungen des
Internet
auf absatzmarktorientierte Betätigungen von Fachverlagen unter besonderer Berücksichtigung empiri...
Schlame, Christian
-
2008
Persistent link: https://www.econbiz.de/10003777914
Saved in:
7
Die Verminderung von asymmetrisch verteilten Informationen im Electronic Commerce : eine Untersuchung des Electronic Commerce unter Berücksichtigung des institutionenökonomischen A...
Müller, Markus
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003339069
Saved in:
8
Das
Internet
der Dienste : neue Wege durch Service-basierte E-Business-Anwendungen in
Marketing
und Vertrieb ; Anwenderforum Stuttgarter E-Business-Tage 2009, 03. November 2009, In...
Spath, Dieter
(
ed.
)
-
2009
Persistent link: https://www.econbiz.de/10008778881
Saved in:
9
Impact of e-commerce on consumers and small firms
Zappalà, Salvatore
(
contributor
);
Gray, Colin
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003301619
Saved in:
10
Market signals : web site investment and physicl store existence
Wang, Xuehua
;
Chow, Wing Chi
;
Yang, Zhilin
;
Lai, …
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
1
,
pp. 94-113
Persistent link: https://www.econbiz.de/10010247515
Saved in:
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