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Understanding multichannel shopper journey configuration : an application of goal theory
Harris, Patricia; Dall'Olmo Riley, Francesca; Hand, Chris - In: Journal of retailing and consumer services 44 (2018), pp. 108-117
Persistent link: https://www.econbiz.de/10011904344
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Multichannel shopping : the effect of decision making style on shopper journey configuration and satisfaction
Harris, Patricia; Dall'Olmo Riley, Francesca; Hand, Chris - In: Journal of retailing and consumer services 58 (2021), pp. 1-9
Persistent link: https://www.econbiz.de/10012430663
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Multichannel shopping well-being : a narrative-based examination
Harris, Patricia - In: Qualitative market research : an international journal 20 (2017) 3, pp. 354-369
Persistent link: https://www.econbiz.de/10011748657