Online and store patronage : a typology of grocery shoppers
Year of publication: |
2017
|
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Authors: | Harris, Patricia ; Dall'Olmo Riley, Francesca ; Riley, Debra ; Hand, Chris |
Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 45.2017, 4, p. 419-445
|
Subject: | Cluster analysis | Grocery shopping | Approach and avoidance behaviour | Multichannel shopping | Shopper typologies | Store patronage | Konsumentenverhalten | Consumer behaviour | Lebensmitteleinzelhandel | Food retailing | Online-Handel | Online retailing | Lebensmittelhandel | Food trade | Clusteranalyse | Vertriebsweg | Distribution channel | Ladengestaltung | Store design |
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