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~subject:"E-commerce"
~subject:"Relationship marketing"
~subject:"Theory"
~type_genre:"Article in journal"
~type_genre:"Graue Literatur"
~type_genre:"Sammlung"
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Virtuelle Stimuli für Kundente...
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E-commerce
Relationship marketing
Theory
Beziehungsmarketing
15,917
Konsumentenverhalten
8,246
Consumer behaviour
8,245
Produktentwicklung
6,022
New product development
5,983
Customer satisfaction
4,380
Kundenzufriedenheit
4,380
Innovation
3,847
Dienstleistungsqualität
3,248
Service quality
3,248
Theorie
3,061
Innovationsmanagement
2,924
Innovation management
2,919
Nutzen
2,374
Utility
2,345
Kraftfahrzeug
2,295
Motor vehicle
2,294
Brand management
2,242
Markenführung
2,242
Social Web
2,072
Social web
2,072
Lieferantenmanagement
1,814
Supplier relationship management
1,814
Markenimage
1,767
Brand image
1,764
USA
1,545
United States
1,543
Customer integration
1,465
Kundenintegration
1,463
Marketingmanagement
1,444
Marketing management
1,441
Electronic Commerce
1,313
Online-Marketing
1,275
Internet marketing
1,265
Deutschland
1,235
Germany
1,225
Vertrauen
1,207
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7,788
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1,950
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16,523
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1,898
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8
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2,436
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648
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647
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571
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242
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209
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143
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143
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122
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91
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69
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54
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53
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37
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36
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Han, Heesup
53
Homburg, Christian
51
Kumar, V.
51
Hollebeek, Linda D.
42
Huber, Frank
38
Verhoef, Peter C.
38
Mattila, Anna S.
36
Gil Saura, Irene
35
Herrmann, Andreas
32
Palmatier, Robert W.
31
Smith, Alan D.
31
Prentice, Catherine
30
Svensson, Göran
30
Van den Poel, Dirk
30
Wiedmann, Klaus-Peter
30
Bruhn, Manfred
28
Loureiro, Sandra Maria Correia
28
Bauer, Hans H.
27
Wakker, Peter P.
27
Grewal, Dhruv
26
Walsh, Gianfranco
25
Agnihotri, Raj
24
Hyun, Sunghyup Sean
24
Bang, Nguyen
23
Klaus, Philipp
23
Neslin, Scott A.
23
Ruyter, Ko de
23
Segal, Uzi
23
Thaichon, Park
23
Vrontis, Demetris
23
Krafft, Manfred
22
Rather, Raouf Ahmad
22
Wieseke, Jan
22
Wong, IpKin Anthony
22
Evanschitzky, Heiner
21
Quach, Sara
21
Balaji, M. S.
20
Harrigan, Paul
20
Heinonen, Kristina
20
Kumar, Vikas
20
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Fördergesellschaft Marketing an der Universität Augsburg
9
Universität St. Gallen
6
Fachhochschule Reutlingen / European School of Business
4
Institut für Statistik und Mathematische Wirtschaftstheorie <Augsburg>
4
Technische Universität Dresden
4
Erasmus Research Institute of Management
3
Friedrich-Schiller-Universität Jena
3
Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
3
Svenska Handelshögskolan <Helsinki>
3
Thüringen / Landesregierung
3
USA / General Accounting Office
3
Akademie für Technikfolgenabschätzung in Baden-Württemberg
2
Arbeitsmarktservice Österreich
2
Deutsche Verkehrswissenschaftliche Gesellschaft
2
Ekonomiska forskningsinstitutet <Stockholm>
2
European University Institute / Department of Economics
2
Foerder Institute for Economic Research <Tēl-Āvîv>
2
Gesellschaft für Innovatives Marketing
2
Gesellschaft zur Erforschung des Markenwesens
2
Gottfried Wilhelm Leibniz Universität Hannover
2
Institut für Marktorientierte Unternehmensführung Mannheim
2
International Conference on Relationship Marketing <9, 2009, Berlin>
2
Kompetenzschwerpunkt E-Business
2
National Bureau of Economic Research
2
OECD
2
REFSQ <16, 2010, Essen>
2
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
2
Technische Universität Bergakademie Freiberg / Fakultät für Wirtschaftswissenschaften
2
The Wharton Financial Institutions Center
2
Universität Duisburg-Essen / Institut für Informatik und Wirtschaftsinformatik
2
Universität Hohenheim
2
Universität Kaiserslautern / Lehrstuhl für Produktionswirtschaft
2
Universität Mannheim
2
Universität Mannheim / Institut für Volkswirtschaft und Statistik
2
Universität Rostock / Lehrstuhl für Allgemeine Betriebswirtschaftslehre, Bankbetriebslehre und Finanzwirtschaft
2
Universität Stuttgart
2
Universität Trier / Lehrstuhl für Marketing und Innovation
2
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
2
Österreichisches Institut für Wirtschaftsforschung
2
Arbeitsgemeinschaft Kommunaler Versorgungsunternehmen zur Förderung Rationeller, Sparsamer und Umweltschonender Energieverwendung und Rationeller Wasserverwendung
1
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Journal of business research : JBR
657
Journal of retailing and consumer services
588
Industrial marketing management : the international journal for industrial and high-tech firms
409
International journal of hospitality management
280
The journal of services marketing
226
The journal of business & industrial marketing
195
The service industries journal
185
Journal of strategic marketing
169
Journal of the Academy of Marketing Science
166
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
125
International journal of contemporary hospitality management
121
Journal of travel and tourism marketing
120
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
The journal of product & brand management
111
Asia Pacific journal of marketing and logistics
110
Tourism management : research, policies, practice
109
Journal of service management
107
The journal of brand management : an international journal
107
Journal of retailing
106
Cogent business & management
103
Psychology & marketing
102
Marketing intelligence & planning
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Management science : journal of the Institute for Operations Research and the Management Sciences
97
European journal of marketing : EJM
96
European journal of operational research : EJOR
95
Services marketing quarterly
92
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
88
Journal of marketing management : MM
85
The international journal of bank marketing : IJBM
85
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
81
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
80
Journal of risk and uncertainty : JRU
80
Service business
80
Journal of economic theory
79
The international review of retail, distribution and consumer research
74
International journal of production economics
72
Journal of financial services marketing : JFSM
70
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ECONIS (ZBW)
18,429
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1
Internetbasierte Kooperation bei der
Produktentwicklung
Wobser, Gunther
-
2000
Persistent link: https://www.econbiz.de/10001552719
Saved in:
2
Different roles, different strokes : organizing virtual customer environments to promote two types of customer contributions
Nambisan, Satish
;
Baron, Robert A.
- In:
Organization science : a journal of the Institute for …
21
(
2010
)
2
,
pp. 554-572
Persistent link: https://www.econbiz.de/10003964615
Saved in:
3
Innovation from virtual brand community members may only be virtually effective
Barretta, Paul G.
;
Firat, A. Fuat
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 186-202
Persistent link: https://www.econbiz.de/10013041216
Saved in:
4
Remote customer interaction in frugal product development : model with customer evaluation
Gupta, Ravi Kumar
;
Ucler, Caglar
;
Bernard, Alain
- In:
International journal of product lifecycle management : …
14
(
2022
)
4
,
pp. 367-392
Persistent link: https://www.econbiz.de/10014230055
Saved in:
5
Linking CIO-CMO communication and product innovation via virtual customer environment engagement : a moderated mediation study
Wang, Li
;
Tong, Chunyang
;
Yang, Zhiyong
- In:
British journal of management
34
(
2023
)
1
,
pp. 259-279
Persistent link: https://www.econbiz.de/10014279188
Saved in:
6
Kundennutzen und Kundentreue : eine Untersuchung zum Treue-
Nutzen
aus Konsumentensicht
Klingenberg, Beate
-
2000
Persistent link: https://www.econbiz.de/10013427493
Saved in:
7
Die Wirkung kundenorientierter Produkt-Vorankündigungen : eine empirische Untersuchung am Beispiel der Automobilindustrie
Merkel, Oliver
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003426340
Saved in:
8
Marketing and innovation - a realtionship approach
Boier, Rodica
- In:
Studies and scientific researches / Economics edition / …
20
(
2014
),
pp. 154-161
Persistent link: https://www.econbiz.de/10011339608
Saved in:
9
Antecedents and outcomes of market orientation in export relationships : an examination of Korean high-tech ventures
Oh, Han-Mo
- In:
Journal of international trade & commerce
14
(
2018
)
1
,
pp. 83-92
Persistent link: https://www.econbiz.de/10011846893
Saved in:
10
The effectiveness of customer participation in new product development : a meta-analysis
Chang, Woojung
;
Taylor, Steven A.
- In:
Journal of marketing
80
(
2016
)
1
,
pp. 47-64
Persistent link: https://www.econbiz.de/10011507442
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