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The EU as superordinate brand origin : an entitativity perspective
Diamantopoulos, Adamantios; Herz, Marc; … - In: International marketing review 34 (2017) 2, pp. 183-205
Persistent link: https://www.econbiz.de/10011673989
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Soziale Marktwirtschaft zwischen europäischer Integration und Weltwirtschaft
Abelshauser, Werner - In: Vertrauen in der Moderne, (pp. 79-93). 2012
Persistent link: https://www.econbiz.de/10009699375
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Public Branding and Marketing : A Global Viewpoint
Zavattaro, Staci M. (ed.) - 2021 - 1st ed. 2021.
the World How Good West Allis Feels -- Chapter 11. Backfiring Boomerang Brands in Jakarta: The Case of the Great Garuda … marketing practices are now prominent in cities, states, nations, regions, and organizations all over the world. While …
Persistent link: https://www.econbiz.de/10012596856
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Public branding and marketing : a global viewpoint
Zavattaro, Staci M. (ed.) - 2021
Persistent link: https://www.econbiz.de/10012495819
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Internationalisation at home : exploiting the potential on the non-nationals' and expatriates' community
Jaklič, Andreja; Karageorgu, Paraskevi - In: Entrepreneurial business and economics review : EBER 3 (2015) 4, pp. 49-72
Persistent link: https://www.econbiz.de/10011560004
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Multi-country collaborative innovation in the internationalisation process
Chebbi, Hela; Yahiaoui, Dorra; Thrassou, Alkis - In: International marketing review 34 (2017) 1, pp. 109-137
Persistent link: https://www.econbiz.de/10011673761
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Research and innovation policies in the new global economy : an international comparative analysis
Larédo, Philippe (contributor) - 2003
Persistent link: https://www.econbiz.de/10001725876
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Global Crisis, Globalization of Remedies. Comparative Remarks on the Approach to Banking and Financial Crises in the US and the EU
Guaccero, Andrea - 2018
The article explores the legislative and regulatory responses to the global financial crisis, from a US-EU comparative perspective, focusing on the measures dealing with banks' and financial intermediaries' distress. A dual-stage approach in both legal systems is identified: the first, aiming to...
Persistent link: https://www.econbiz.de/10012929569
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Legitimacy theory may explain the failure of global adoption of IFRS : the case of Europe and the U.S.
De Luca, Francesco; Prather-Kinsey, Jenice - In: Journal of management & governance 22 (2018) 3, pp. 501-534
Persistent link: https://www.econbiz.de/10011919394
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Global Data Privacy Laws : 89 Countries, and Accelerating
Greenleaf, Graham - 2017
within Europe, the majority of the world’s data privacy laws will soon be from outside Europe, probably by the middle of this … privacy laws. All of this requires an accurate account of the world’s data privacy laws. This research presented in this …
Persistent link: https://www.econbiz.de/10014173333