Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Einzelhandel"
~subject:"Theorie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Einzelhandel
Theorie
Consumer behaviour
81,922
Konsumentenverhalten
79,443
Theory
9,665
Brand management
9,483
Markenführung
9,435
Youth
9,217
Markenartikel
9,145
Relationship marketing
9,024
Beziehungsmarketing
8,994
Jugendliche
8,960
Brand
8,103
Brand image
7,331
Markenimage
7,312
USA
6,286
United States
5,830
Customer satisfaction
5,624
Deutschland
5,526
Online-Handel
5,484
Online retailing
5,472
Kundenzufriedenheit
5,465
Social Web
4,904
Social web
4,900
Germany
4,600
Online-Marketing
4,558
Internet marketing
4,548
Service quality
4,381
Dienstleistungsqualität
4,333
Retail trade
4,328
Werbewirkung
3,772
Advertising effects
3,722
Electronic Commerce
3,583
Verbraucherverhalten
3,579
Experiment
3,532
E-commerce
3,474
Advertising
3,259
Werbung
3,247
Emotion
3,218
Pricing strategy
2,968
more ...
less ...
Online availability
All
Undetermined
3,724
Free
3,558
Type of publication
All
Article
7,633
Book / Working Paper
6,287
Journal
24
Type of publication (narrower categories)
All
Article in journal
6,784
Aufsatz in Zeitschrift
6,784
Graue Literatur
2,173
Non-commercial literature
2,173
Working Paper
1,952
Arbeitspapier
1,795
Hochschulschrift
1,036
Thesis
859
Aufsatz im Buch
802
Book section
802
Bibliografie enthalten
290
Bibliography included
290
Collection of articles of several authors
192
Sammelwerk
192
Aufsatzsammlung
131
Collection of articles written by one author
121
Sammlung
121
Lehrbuch
98
Textbook
90
Conference paper
81
Konferenzbeitrag
81
Konferenzschrift
64
Systematic review
39
Übersichtsarbeit
39
Case study
34
Fallstudie
34
Conference proceedings
33
Handbook
22
Handbuch
22
Amtsdruckschrift
18
Government document
18
Mehrbändiges Werk
14
Multi-volume publication
14
Reprint
14
Glossar enthalten
13
Glossary included
13
Festschrift
12
Forschungsbericht
12
Dissertation u.a. Prüfungsschriften
11
Mikroform
9
more ...
less ...
Language
All
English
12,147
German
1,609
French
100
Polish
23
Spanish
23
Italian
20
Undetermined
17
Norwegian
7
Dutch
5
Portuguese
5
Swedish
4
Danish
3
Hungarian
3
Romanian
2
Russian
2
Czech
1
more ...
less ...
Author
All
Grewal, Dhruv
32
Swoboda, Bernhard
29
Anderson, Simon P.
28
Hruschka, Harald
28
Huber, Frank
26
Gázquez-Abad, Juan Carlos
24
Schramm-Klein, Hanna
24
Bauer, Hans H.
23
Inderst, Roman
23
Janssen, Maarten C. W.
23
Kerschbamer, Rudolf
23
Sattler, Henrik
23
Peitz, Martin
22
Martínez-López, Francisco J.
21
Mullainathan, Sendhil
21
Pantano, Eleonora
21
Sheth, Jagdish N.
21
Shy, Oz
20
Sutter, Matthias
20
Fishman, Arthur
19
Postlewaite, Andrew
19
Blundell, Richard W.
18
Boztuğ, Yasemin
18
Das, Gopal
18
Gijsbrechts, Els
18
Gröppel-Klein, Andrea
18
Herweg, Fabian
18
Hildebrandt, Lutz
18
Matsushima, Noriaki
18
Chintagunta, Pradeep K.
17
Courty, Pascal
17
Franses, Philip Hans
17
Gierl, Heribert
17
Grunert, Klaus G.
17
Vermeulen, Frederic
17
Zielke, Stephan
17
Ailawadi, Kusum L.
16
Dellaert, Benedict G. C.
16
Helm, Roland
16
Herrmann, Andreas
16
more ...
less ...
Institution
All
National Bureau of Economic Research
106
Springer Fachmedien Wiesbaden
18
European University Institute / Department of Economics
9
INSEAD
9
Fördergesellschaft Marketing an der Universität Augsburg
6
Universitat Pompeu Fabra / Departament d'Economia i Empresa
6
American Marketing Association
5
Deutschland / Bundeswehr / Universität Hamburg
4
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
4
Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
4
Center for Economic Research <Tilburg>
3
Springer Gabler <Firma>
3
Stellenbosch University / Bureau for Economic Research
3
Technische Universität Bergakademie Freiberg / Fakultät für Wirtschaftswissenschaften
3
The Nielsen Company (Germany)
3
Umeå universitet
3
University of Waterloo / Department of Economics
3
Books on Demand GmbH <Norderstedt>
2
California Agricultural Experiment Station / Department of Agricultural and Resource Economics
2
Christian-Albrechts-Universität zu Kiel
2
Ecole des hautes études commerciales <Lausanne> / Département d'économétrie et d'économie politique
2
Edward Elgar Publishing
2
Erasmus Research Institute of Management
2
European Marketing Academy
2
Friedrich-Schiller-Universität Jena
2
Institut für Markt- und Distributionsforschung <Köln>
2
Institut für Weltwirtschaft
2
Instituto Valenciano de Investigaciones Económicas
2
International Association for Research in Economic Psychology
2
International Telecommunications Society
2
Maastricht Research School of Economics of Technology and Organizations
2
Macquarie University / Department of Business
2
Nordic Council of Ministers
2
Robert Schuman Centre for Advanced Studies
2
Shakai-Keizai-Kenkyūsho <Osaka>
2
Steinbeis-Hochschule Berlin
2
Steinbeis-Stiftung für Wirtschaftsförderung
2
Umeå Universitet / Institutionen för Nationalekonomi
2
University of Cambridge / Department of Applied Economics
2
University of Cambridge / Faculty of Economics
2
more ...
less ...
Published in...
All
Journal of retailing and consumer services
510
Journal of business research : JBR
183
Journal of retailing
146
International journal of retail & distribution management
121
The international review of retail, distribution and consumer research
117
Management science : journal of the Institute for Operations Research and the Management Sciences
108
NBER working paper series
105
Working paper / National Bureau of Economic Research, Inc.
101
NBER Working Paper
93
European journal of operational research : EJOR
86
Discussion paper / Centre for Economic Policy Research
83
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
77
SpringerLink / Bücher
74
Europäische Hochschulschriften / 5
68
International journal of industrial organization
68
International journal of retail and distribution management
67
Economics letters
61
Gabler Edition Wissenschaft
60
Journal of economic psychology : research in economic psychology and behavioral economics
59
Journal of economic behavior & organization : JEBO
53
International journal of production economics
52
CESifo working papers
50
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
50
The American economic review
46
Psychology & marketing
45
Discussion papers / CEPR
42
European journal of marketing : EJM
41
Marketing : ZFP ; journal of research and management
41
International journal of production research
39
Journal of marketing research : JMR
39
Manufacturing & service operations management : M & SOM
39
Operations research
38
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
37
Working paper
37
Journal of the Academy of Marketing Science
36
Discussion paper / Tinbergen Institute
35
Journal of economics
35
Applied economics
34
Discussion paper
34
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
34
more ...
less ...
Source
All
ECONIS (ZBW)
13,734
EconStor
164
USB Cologne (EcoSocSci)
40
OLC EcoSci
3
RePEc
3
Showing
1
-
10
of
13,944
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Country of origin association in retail and wholesale branding
Rashid, Arooj
;
Barnes, Liz
- In:
Country of origin effect : looking back and moving forward
,
(pp. 20-39)
.
2019
Persistent link: https://www.econbiz.de/10012008489
Saved in:
2
Country of origin association in retail and wholesale branding
Rashid, Arooj
;
Barnes, Liz
- In:
Journal of promotion management : JPM
24
(
2018
)
3
,
pp. 312-331
Persistent link: https://www.econbiz.de/10011875418
Saved in:
3
Factors influencing purchase intention of store brands in organised
fashion
retail
Gandhi, Aradhana
;
Bhattacharya, Sonali
- In:
International journal of electronic marketing and …
12
(
2021
)
4
,
pp. 414-430
Persistent link: https://www.econbiz.de/10012669855
Saved in:
4
How can Indian small-scale
fashion
retailers survive COVID-19 disruption? : -a
brand
portfolio optimization perspective
Sinha, Priyank
;
Sainy, Romi
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012648899
Saved in:
5
Key drivers of
brand
loyalty among Malaysian shoppers : evidence from a Japanese
fashion
retailer
Yeap, Jasmine A. L.
;
Thurasamy Ramayah
;
Yapp, Emily H. T.
- In:
Asian Academy of Management journal : AAMJ
23
(
2018
)
2
,
pp. 1-24
Persistent link: https://www.econbiz.de/10012056620
Saved in:
6
Unternehmenskultur und Veränderungsprozesse : Aufstieg und Fall eines deutschen Einzelhandelskonzerns
Hoffmann, Tanja
-
2016
Persistent link: https://www.econbiz.de/10011417564
Saved in:
7
Das Marktbewußtsein von Kindern und Jugendlichen : frühe Markenkontakte als Wettbewerbsfaktor
Ebeling, Andreas
-
1994
Persistent link: https://www.econbiz.de/10000374649
Saved in:
8
Markenstress bei Jugendlichen : Entwickung eines Messinstruments am Beispiel von Kleidung
Bauer, Hans H.
;
Albrecht, C.-M.
;
Sauer, Nicola E.
-
2005
Persistent link: https://www.econbiz.de/10003265368
Saved in:
9
Jugendliche
als Zielgruppe : Bedeutung jugendlicher Kunden für das Marketing
Diekhof, Andrea
-
1999
Persistent link: https://www.econbiz.de/10001381954
Saved in:
10
What makes the Indian youths to engage with online retail brands : an empirical study
Bhattacharya, Subhajit
;
Anand, Vijeta
- In:
Global business review
22
(
2021
)
6
,
pp. 1507-1529
Persistent link: https://www.econbiz.de/10012660432
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
