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Introduction to marketing. Readings in the discipline
Mazze, Edward M. (ed.) - 1970
Persistent link: https://www.econbiz.de/10000580775
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Fundamentals of marketing : additional dimensions, selections from the literature
Taylor, Jack Lawrence - 1971
Persistent link: https://www.econbiz.de/10000633387
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Retail management strategy. Selected readings
Rachman, David Jay (ed.) - 1970
Persistent link: https://www.econbiz.de/10000571290
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Modern marketing thought
Westing, John Howard; Albaum, Gerald S. - 1975 - 3. ed
Persistent link: https://www.econbiz.de/10000042154
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Retail marketing
Rosenbloom, Bert - 1981
Persistent link: https://www.econbiz.de/10000051247
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Readings in marketing : consumers, policies, functions, commodities, channels, government
Walters, S. George; Snider, Max D.; Sweet, Morris L. - 1962
Persistent link: https://www.econbiz.de/10003240273
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Consumer's buying behavior and the structure of retail industries
Shraier, Shmuel Dov - 1970
Persistent link: https://www.econbiz.de/10002822398
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Social marketing : perspectives and viewpoints
Lazer, William; Kelley, Eugene J. - 1973
Persistent link: https://www.econbiz.de/10002352572
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Ladenatmosphäre und Konsumentenverhalten
Bost, Erhard - 1987
Persistent link: https://www.econbiz.de/10011959504