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~subject:"Einzelhandel"
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Einzelhandel
Consumer behaviour
4
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4
Retail trade
3
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2
Brand governance
2
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2
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Richard, James E.
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Chatterjee, Patrali
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Cheah, Jun-Hwa
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Dwivedi, Yogesh Kumar
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Fam, Kim Shyan
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Józsa, László
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Kumar, Archana
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Li, Yongqiang
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Asia Pacific journal of marketing and logistics
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of retailing and consumer services
1
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ECONIS (ZBW)
3
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Digitalization in retailing : moving beyond e-commerce
Radon, Anita
(
ed.
);
Richard, James E.
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011813269
Saved in:
2
In-store marketing : a strategic perspective
Fam, Kim Shyan
;
Merrilees, Bill
;
Richard, James E.
; …
- In:
Asia Pacific journal of marketing and logistics
23
(
2011
)
2
,
pp. 165-176
Persistent link: https://www.econbiz.de/10009153421
Saved in:
3
Does retail type matter? : consumer responses to channel integration in omni-channel retailing
Lim, Xin-Jean
;
Cheah, Jun-Hwa
;
Dwivedi, Yogesh Kumar
; …
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013364462
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