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Since the industry standard approach to judge on the effectiveness of promotion is based on the impact on expected sales it cannot grasp other impacts in the distribution of future sales. Since retailers operate with very high strategic service level targets (e.g. 98%) high quantiles of the...
Persistent link: https://www.econbiz.de/10012836921
The share of e-commerce sales is rapidly increasing and so are the associated losses generated by website outages and slow websites. We leverage novel retail and website performance data to investigate the impact of website performance on online sales. This question is especially relevant in the...
Persistent link: https://www.econbiz.de/10012910153
This is a review paper, based on secondary sources, it is found that training and development contributes significantly towards performance enhancement on whole in all aspects of retail companies including customer survey, customer relationship management etc. A large number of research studies...
Persistent link: https://www.econbiz.de/10012894799
The new International Financial Reporting Standard (IFRS) 16 issued by the International Accounting Standards Board will significantly change accounting for leases. The most important issue is that operating leases beyond one year will be capitalized, which means Off-The-Balance Sheet (OBS)...
Persistent link: https://www.econbiz.de/10012977162
Airport retailing is a relatively new and unique area of retail research. The development of this sector has been growing with the steady increase of passenger's and shopping mall type design settings within the airport terminals. As the mix of services becomes more diverse, airports as shopping...
Persistent link: https://www.econbiz.de/10013003738
., Morrison, D., 1989. A brand switching model with implications for marketing strategies. Marketing Science 8, 89-99) model to …
Persistent link: https://www.econbiz.de/10013048924
The Internet has radically reduced the cost of collecting and distributing information. Consequently, researchers initially predicted that the resulting price transparency would drive prices toward a single market price. However, this has largely not happened, partly because retailers use...
Persistent link: https://www.econbiz.de/10013049589
In an RCT, a large retail chain’s CEO sets new goals for the managers of the treated stores by asking them “to do what they can” to reduce the employee quit rate. The treatment decreases the quit rate by a fifth to a quarter, lasting nine months before petering out, but reappearing after a...
Persistent link: https://www.econbiz.de/10012310868
In a field experiment, a large retail chain's CEO asked managers of treated stores “to do what they can” to reduce personnel turnover. Turnover decreases by a quarter for nine months; a reminder treatment triggers a similar decrease for a shorter period. Treated managers report shifting...
Persistent link: https://www.econbiz.de/10012912905
Millions of nanostores serve bottom-of-the-pyramid consumers in emerging markets. Their suppliers, consumer packaged goods (CPG) companies, struggle with high operational costs that largely stem from shopkeepers’ liquidity constraints. We empirically investigate whether suppliers can improve...
Persistent link: https://www.econbiz.de/10014078577