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Einzelhandel
Relationship marketing
25,935
Beziehungsmarketing
25,260
Service quality
21,435
Dienstleistungsqualität
20,684
Consumer behaviour
18,482
Konsumentenverhalten
18,250
Brand management
17,491
Lieferantenmanagement
17,371
Supplier relationship management
17,328
Markenführung
17,077
Brand image
11,030
Markenimage
10,913
Customer satisfaction
9,639
Kundenzufriedenheit
9,371
Theorie
7,376
Theory
7,317
Deutschland
6,945
Germany
6,685
Supply chain
5,770
Lieferkette
5,763
Markenartikel
5,757
Brand
5,751
USA
4,219
United States
4,149
Marketingmanagement
3,783
Marketing management
3,748
Unternehmensdienstleistung
3,702
Business services
3,627
Social Web
3,619
Social web
3,615
Business-to-business marketing
3,517
B-to-B-Marketing
3,459
Electronic Commerce
3,418
E-commerce
3,271
Qualitätsmanagement
3,186
Quality management
3,126
Online-Marketing
3,043
Internet marketing
2,993
Retail trade
2,724
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Online availability
All
Undetermined
1,201
Free
415
Type of publication
All
Article
2,131
Book / Working Paper
615
Type of publication (narrower categories)
All
Article in journal
1,984
Aufsatz in Zeitschrift
1,984
Aufsatz im Buch
151
Book section
151
Graue Literatur
128
Non-commercial literature
128
Working Paper
108
Arbeitspapier
105
Hochschulschrift
89
Thesis
65
Collection of articles of several authors
43
Sammelwerk
43
Conference paper
42
Konferenzbeitrag
42
Aufsatzsammlung
31
Case study
20
Fallstudie
20
Bibliografie enthalten
10
Bibliography included
10
Konferenzschrift
10
Collection of articles written by one author
6
Dissertation u.a. Prüfungsschriften
6
Sammlung
6
Guidebook
5
Handbook
5
Handbuch
5
Ratgeber
5
Conference proceedings
4
Festschrift
3
Reprint
3
Amtsdruckschrift
2
Company information
2
Firmeninformation
2
Government document
2
Lehrbuch
2
Forschungsbericht
1
Market information
1
Marktinformation
1
Mehrbändiges Werk
1
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1
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English
2,564
German
166
Russian
5
French
4
Polish
4
Undetermined
3
Finnish
1
Dutch
1
Romanian
1
Spanish
1
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Author
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Swoboda, Bernhard
19
Schramm-Klein, Hanna
18
Gil Saura, Irene
17
Grewal, Dhruv
15
Gázquez-Abad, Juan Carlos
15
Martínez-López, Francisco J.
14
Das, Gopal
13
Ailawadi, Kusum L.
11
Pantano, Eleonora
11
Schlippenbach, Vanessa von
11
Wey, Christian
11
Zentes, Joachim
11
Chambolle, Claire
10
Diallo, Mbaye Fall
10
Chen, Jing
9
Inderst, Roman
9
Bang, Nguyen
8
Bijmolt, Tammo H. A.
8
Burt, Steven
8
Dabija, Dan-Cristian
8
Dekimpe, Marnik G.
8
Kind, Hans Jarle
8
Zielke, Stephan
8
Breugelmans, Els
7
Calvo-Porral, Cristina
7
Foros, Øystein
7
Ieva, Marco
7
Lombart, Cindy
7
Lévy Mangin, Jean-Pierre
7
Morschett, Dirk
7
Musso, Fabio
7
Neslin, Scott A.
7
Roggeveen, Anne L.
7
Steinmann, Sascha
7
Willems, Kim
7
Berenguer Contrí, Gloria
6
Chebat, Jean-Charles
6
Chen, Ying-Ju
6
Frasquet Deltoro, Marta
6
Geyskens, Inge
6
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Institution
All
IGI Global
2
National Bureau of Economic Research
2
Springer Fachmedien Wiesbaden
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
Berlin / Senatsverwaltung für Wirtschaft und Betriebe
1
Bundesverband des Deutschen Textil-Einzelhandels
1
California Agricultural Experiment Station / Department of Agricultural and Resource Economics
1
De Gruyter Oldenbourg
1
Dobson Consulting <Nottingham>
1
Eurohandelsinstitut
1
Europäische Kommission / Generaldirektion Wettbewerb
1
Graduate School of Business Administration
1
International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <5., 2018, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
Kega
1
New York University / Institute of Retail Management
1
OECD / Committee on Information, Computer and Communications Policy / Working Party on the Information Economy
1
Organisation for Economic Co-operation and Development
1
Oxford Institute of Retail Management
1
Retail Research Society
1
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
1
Springer International Publishing
1
Tadžikskij gosudarstvennyj universitet kommercii <Duschanbe>
1
University of Dundee / Department of Economic Studies
1
Universität Duisburg <1980-2002>
1
ayway media GmbH
1
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Published in...
All
Journal of retailing and consumer services
262
Journal of retailing
81
Journal of business research : JBR
72
The international review of retail, distribution and consumer research
69
International journal of retail & distribution management
66
International journal of production economics
49
International journal of retail and distribution management
46
European journal of operational research : EJOR
40
The journal of services marketing
25
SpringerLink / Bücher
22
Transportation research / E : an international journal
19
Omega : the international journal of management science
18
International journal of electronic marketing and retailing : IJEMR
17
Industrial marketing management : the international journal for industrial and high-tech firms
16
The journal of product & brand management
16
European journal of marketing : EJM
15
The journal of brand management : an international journal
15
Journal of the Academy of Marketing Science
14
Management science : journal of the Institute for Operations Research and the Management Sciences
14
Cogent business & management
13
Journal of marketing
13
Journal of strategic marketing
13
Production and operations management : an international journal of the Production and Operations Management Society
13
Psychology & marketing
13
The service industries journal
13
Gabler Edition Wissenschaft
12
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
12
Marketing intelligence & planning
12
Asia Pacific journal of marketing and logistics
11
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
11
Manufacturing & service operations management : M & SOM
11
Springer Proceedings in Business and Economics
11
Australasian marketing journal
10
International journal of production research
10
Journal of marketing channels : ... distribution systems, strategy, and management
10
Service business
10
Services marketing quarterly
10
The journal of consumer marketing
10
International journal of business excellence
9
International journal of electronic commerce : IJEC
9
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Source
All
ECONIS (ZBW)
2,732
USB Cologne (EcoSocSci)
10
EconStor
4
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1
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1
Enhancing customer relationships with retail service brands : the role of customer engagement
So, Kevin Kam Fung
;
King, Ceridwyn
;
Sparks, Beverley
; …
- In:
Journal of service management
27
(
2016
)
2
,
pp. 170-193
Persistent link: https://www.econbiz.de/10011565134
Saved in:
2
Perceptions of others, mindfulness, and brand experience in retail service setting
Ngo, Liem Viet
;
Northey, Gavin
;
Duffy, Sarah
;
Hoang Thi …
- In:
Journal of retailing and consumer services
33
(
2016
),
pp. 43-52
Persistent link: https://www.econbiz.de/10011598567
Saved in:
3
The role of retail equity, value and relational benefits in building B2B relationships in retailing
Gil Saura, Irene
;
Ruiz-Molina, M. Eugenia
;
Berenguer …
- In:
Journal of relationship marketing : innovations and …
19
(
2020
)
4
,
pp. 253-286
Persistent link: https://www.econbiz.de/10012312405
Saved in:
4
The influence of a retail store manager in developing frontline employee brand relationship, service performance and customer loyalty
Jung, Jin Ho
;
Yoo, Jay Jaewon
;
Arnold, Todd J.
- In:
Journal of business research : JBR
122
(
2021
),
pp. 362-372
Persistent link: https://www.econbiz.de/10012420421
Saved in:
5
Driving in-role and extra-role brand performance among retail frontline salespeople : antecedents and the moderating role of customer orientation
Hughes, Douglas E.
;
Richards, Keith A.
;
Calantone, Roger J.
- In:
Journal of retailing
95
(
2019
)
2
,
pp. 130-143
Persistent link: https://www.econbiz.de/10012102968
Saved in:
6
Technology readiness in a B2B online retail context : an examination of antecedents and outcomes
Vize, Róisín
;
Coughlan, Joseph
;
Kennedy, Aileen
; …
- In:
Industrial marketing management : the international …
42
(
2013
)
6
,
pp. 909-918
Persistent link: https://www.econbiz.de/10010211252
Saved in:
7
The comparative influence of manufacturer and retailer brands on customers' purchase behavior
Leingpibul, Thaweephan
;
Broyles, S. Allen
;
Kohli, Chiranjeev
- In:
The journal of product & brand management
22
(
2013
)
3
,
pp. 208-217
Persistent link: https://www.econbiz.de/10009769841
Saved in:
8
Customers' comparative loyalty to retail and manufacturer brands
Broyles, S. Allen
;
Ross, Robert H.
;
Davis, Donna
; …
- In:
The journal of product & brand management
20
(
2011
)
3
,
pp. 205-215
Persistent link: https://www.econbiz.de/10009231621
Saved in:
9
Unlocking the link between relationship duration and product de-listing in retail channels : the role of market orientation and brand diffusion
Gölgeci, Ismail
;
Malagueno, Ricardo
;
Fearne, Andrew P.
- In:
Industrial marketing management : the international …
95
(
2021
),
pp. 5-16
Persistent link: https://www.econbiz.de/10012588287
Saved in:
10
Is relationship marketing investments-customer gratitude-customer loyalty linkage influenced by contextual and individual moderators? : an emerging economy perspective
Mittal, Saurabh
;
Maity, Moutusy
- In:
Journal of Indian business research
14
(
2022
)
4
,
pp. 492-519
Persistent link: https://www.econbiz.de/10013537571
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