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E-business strategy : text and cases
Phillips, Paul - 2003
Persistent link: https://www.econbiz.de/10001691717
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Marketing/accounting synergy : a discussion of its potential and evidence in e-business planning
Phillips, Paul; Halliday, Sue Vaux - In: Journal of marketing management : MM 24 (2008) 7/8, pp. 751-770
Persistent link: https://www.econbiz.de/10003768189
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On e-business strategy planning and performance : a comparative study of the UK and Greece
Lipitakis, Alexandra; Phillips, Paul - In: Technology analysis & strategic management 28 (2016) 3, pp. 266-289
Persistent link: https://www.econbiz.de/10011437798
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Marketing/accounting synergy : a discussion of its potential and evidence in e-business planning
Phillips, Paul; Halliday, Sue Vaux - In: The marketing : accounting interface, (pp. 91-109). 2016
Persistent link: https://www.econbiz.de/10011442575
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The impact of electronic business on accountants : a shareholder value perspective
Phillips, Paul (contributor); Kirby, David (contributor) - 2002
Persistent link: https://www.econbiz.de/10001736905