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~subject:"Electronic Commerce"
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Electronic Commerce
Consumer behaviour
14
Konsumentenverhalten
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Brand image
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Fashion
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Markenimage
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Mode
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South Korea
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Südkorea
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Clothing
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Fashion industry
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Bekleidung
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Brand
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Brand management
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E-commerce
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Luxury goods
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Luxusgüter
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Markenartikel
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Markenführung
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Apparel
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Bekleidungsindustrie
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Brand equity
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Brand loyalty
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Clothing industry
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Country of origin
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Culducts
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Cultural diffusion
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Distribution channel
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E-tailing
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Energy-saving factors
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Energía
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Frauen
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Global nation product equity
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Hallyu
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Luxury fashion brand
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Online retailing
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Online-Handel
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Product design scenario
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Product equity
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Lee, Yuri
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Lee, Jihyun
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Choi, Yun Jung
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Kim, Hyeonsoo
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Lee, Yoon Jung
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Journal of fashion marketing and management
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Electronic commerce research and applications
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ECONIS (ZBW)
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Do customization programs of e-commerce companies lead to better relationship with consumers?
Lee, Jihyun
;
Lee, Yuri
;
Lee, Yoon Jung
- In:
Electronic commerce research and applications
11
(
2012
)
1/6
,
pp. 262-274
Persistent link: https://www.econbiz.de/10009730241
Saved in:
2
Web atmospheric qualities in luxury fashion brand web sites
Kim, Hyeonsoo
;
Choi, Yun Jung
;
Lee, Yuri
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 384-401
Persistent link: https://www.econbiz.de/10011502875
Saved in:
3
Exploring how the effect of attributes varies with fashion product e-tailer type : based on Korea context
Lee, Jihyun
;
Lee, Yuri
- In:
Journal of fashion marketing and management
11
(
2007
)
4
,
pp. 462-476
Persistent link: https://www.econbiz.de/10003736024
Saved in:
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