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Marktforschung
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Paul E. Green
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Wissenschaftliche Methode
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Wind, Yoram
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Crook, Colin
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Dalbey, Homer M.
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Multiattribute decisions in marketing : a measurement approach
Green, Paul E.
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Wind, Yoram
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1973
Persistent link: https://www.econbiz.de/10000055706
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Advertising measurement and decision making
Robinson, Patrick J.
-
1968
Persistent link: https://www.econbiz.de/10000670797
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3
The power of impossible thinking : transform the business of your life and the life of your business
Wind, Yoram
;
Crook, Colin
;
Gunther, Robert E.
-
2005
Persistent link: https://www.econbiz.de/10004800741
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