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Entscheidung
Consumer behaviour
83,542
Konsumentenverhalten
81,092
Theorie
9,979
Theory
9,796
Brand management
9,664
Markenführung
9,617
Youth
9,306
Markenartikel
9,285
Relationship marketing
9,280
Beziehungsmarketing
9,251
Jugendliche
9,047
Brand
8,246
Brand image
7,485
Markenimage
7,466
USA
6,310
United States
5,854
Customer satisfaction
5,781
Online-Handel
5,708
Online retailing
5,696
Kundenzufriedenheit
5,622
Deutschland
5,563
Social Web
5,123
Social web
5,119
Online-Marketing
4,732
Internet marketing
4,721
Germany
4,624
Service quality
4,487
Einzelhandel
4,456
Dienstleistungsqualität
4,439
Retail trade
4,404
Werbewirkung
3,861
Advertising effects
3,810
Electronic Commerce
3,695
Experiment
3,621
Verbraucherverhalten
3,600
E-commerce
3,586
Advertising
3,319
Emotion
3,313
Werbung
3,306
Pricing strategy
2,993
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1,024
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German
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Sutter, Matthias
19
Feri, Francesco
14
Martinsson, Peter
11
Nordblom, Katarina
11
Glätzle-Rützler, Daniela
10
Kim, Jungkeun
10
Simonson, Itamar
9
Czermak, Simon
8
Johnson, Eric J.
8
Sela, Aner
8
Kocher, Martin
7
Lunn, Pete
7
Bettman, James R.
6
Chernev, Alexander
6
Dellaert, Benedict G. C.
6
Falk, Armin
6
Knell, Markus
6
Bagozzi, Richard P.
5
Griskevicius, Vladas
5
Kardes, Frank R.
5
Kim, Seongseop
5
Levav, Jonathan
5
Rützler, Daniela
5
Swait, Joffre
5
Yoon, Carolyn
5
Adamowicz, Wiktor
4
Baker, Tom
4
Binney, Wayne
4
Castilla, Carolina
4
Cole, Catherine A.
4
Crosetto, Paolo
4
Dhar, Ravi
4
Gaudeul, Alexia
4
Givi, Julian
4
Haab, Timothy C.
4
Hall, John
4
Hauser, John R.
4
Haws, Kelly L.
4
Hensher, David A.
4
Hess, Stephane
4
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National Bureau of Economic Research
3
IGI Global
2
Ecole des hautes études commerciales <Lausanne> / Département d'économétrie et d'économie politique
1
Edward Elgar Publishing
1
Forschungsinstitut zur Zukunft der Arbeit
1
Gesellschaft für Ökologische Kommunikation mbH
1
Instituto de Pesquisas Econômicas <São Paulo>
1
International Association for Research in Economic Psychology
1
Peter Lang GmbH
1
Steinbeis-Stiftung für Wirtschaftsförderung
1
Svenska Handelshögskolan <Helsinki>
1
Technische Universität Hamburg-Harburg
1
University of Waterloo / Department of Economics
1
Universität zu Köln
1
Wissenschaftliche Hochschule für Unternehmensführung
1
epubli GmbH
1
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Published in...
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
47
Journal of behavioral decision making
44
Journal of business research : JBR
43
Journal of consumer research : JCR ; an interdisciplinary bimonthly
42
Journal of economic psychology : research in economic psychology and behavioral economics
19
Management science : journal of the Institute for Operations Research and the Management Sciences
18
Journal of marketing research : JMR
17
Psychology & marketing
17
Journal of retailing and consumer services
16
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
16
Journal of economic behavior & organization : JEBO
15
Journal of consumer research : JCR ; an interdisciplinary journal
14
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
14
Journal of behavioral and experimental economics
13
Journal of travel and tourism marketing
11
Marketing letters : a journal of research in marketing
10
International journal of consumer studies
9
Journal of business ethics : JOBE
9
The journal of consumer marketing
9
Young consumers : insight and ideas for responsible marketers
9
Journal of marketing research
8
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
8
International journal of hospitality management
7
Journal of marketing
7
Journal of retailing
7
Working papers in economics and statistics
7
Asia Pacific journal of marketing and logistics
6
European journal of marketing : EJM
6
European journal of operational research : EJOR
6
International journal of applied behavioral economics : IJABE ; an official publication of the Information Resources Management Association
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of business ethics : JBE
6
Management information systems : mis quarterly
6
Tourism management : research, policies, practice
6
American journal of agricultural economics
5
IZA Discussion Paper
5
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
5
Journal of fashion marketing and management
5
Journal of international consumer marketing
5
Social psychology of consumer behavior
5
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Source
All
ECONIS (ZBW)
1,378
EconStor
10
USB Cologne (EcoSocSci)
6
OLC EcoSci
2
Showing
1
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10
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1,396
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date (oldest first)
1
Adolescents' market segmentation : using CSI as a tool
Singh, Rashmi
;
Singh, Janmejay
- In:
Vision : the journal of business perspective
21
(
2017
)
4
,
pp. 425-435
Persistent link: https://www.econbiz.de/10011833632
Saved in:
2
Essays on pricing contracts
Lim, Noah
-
2005
Persistent link: https://www.econbiz.de/10003946300
Saved in:
3
An exploration of the relationship between product selection criteria and engagement with "show-rooming" and "web-rooming" in the consumer's decision-making process
Reid, Louise F.
;
Ross, Heather F.
;
Vignali, Gianpaolo
- In:
International journal of business and globalisation : IJBG
17
(
2016
)
3
,
pp. 364-383
Persistent link: https://www.econbiz.de/10011687671
Saved in:
4
Neurofeedbacks on brands in the context of neuroscience applied to consumption : mapping the state-of-the-art and research agenda
Pagan, Natália Munari
;
Pagan, Karina Munari
;
Giraldi, …
- In:
International journal of business forecasting and …
9
(
2024
)
3
,
pp. 271-299
Persistent link: https://www.econbiz.de/10015060708
Saved in:
5
Female consumers' evaluation of apparel quality: exploring the importance of aesthetics
De Klerk, Helena M.
;
Lubbe, Stephna
- In:
Journal of fashion marketing and management
12
(
2008
)
1
,
pp. 36-50
Persistent link: https://www.econbiz.de/10003696355
Saved in:
6
An exploratory study of the decision processes of fast versus slow
fashion
consumers
Watson, Maegan Zarley
;
Yan, Ruoh-nan
- In:
Journal of fashion marketing and management
17
(
2013
)
2
,
pp. 141-159
Persistent link: https://www.econbiz.de/10009771283
Saved in:
7
The decision processes of
fashion
adopters : higher or lower involvement?
Dowling, Grahame R.
;
Midgley, David F.
-
1989
Persistent link: https://www.econbiz.de/10000843165
Saved in:
8
Understanding how Millennial shoppers decide what to buy : digitally connected unseen journeys
Hall, Angela
;
Towers, Neil
- In:
International journal of retail & distribution management
45
(
2017
)
5
,
pp. 498-517
Persistent link: https://www.econbiz.de/10011706972
Saved in:
9
Chinese consumer attitudes towards second-hand luxury
fashion
and how social media eWoM affects decision-making
Boardman, Rosy
;
Zhou, Yuping
;
Guo, Yunshi
- In:
Sustainable Luxury : An International Perspective
,
(pp. 241-269)
.
2022
Persistent link: https://www.econbiz.de/10013362673
Saved in:
10
Brands and food-related decision making in the laboratory : how does food branding affect acute consumer choice, reference, and intake behaviours? : a systematic review of recent e...
Boyland, Emma J.
;
Christiansen, Paul
- In:
Journal of agricultural & food industrial organization
13
(
2015
)
1
,
pp. 45-54
Persistent link: https://www.econbiz.de/10011415789
Saved in:
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