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~subject:"Ethnology"
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Kjeldgaard, Dannie
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European journal of marketing : EJM
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Marketing management : a cultural perspective
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The way you see is what you get : market research as modes of knowledge production
Møller Bjerrisgaard, Sofie
;
Kjeldgaard, Dannie
- In:
Marketing management : a cultural perspective
,
(pp. 231-245)
.
2012
Persistent link: https://www.econbiz.de/10009507069
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Broadening the brandfest : play and ludic agency
Kjeldgaard, Dannie
;
Bode, Matthias
- In:
European journal of marketing : EJM
51
(
2017
)
1
,
pp. 23-43
Persistent link: https://www.econbiz.de/10011626376
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