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Special events with a social mission

Olberding, Julie Cencula - In: Social enterprise and special events : market-based …, (pp. 3-9). 2017

Persistent link: https://www.econbiz.de/10011567450

Events in the era of social enterprise

Olberding, Julie Cencula - In: Social enterprise and special events : market-based …, (pp. 10-18). 2017

Persistent link: https://www.econbiz.de/10011567543

Promoting events through cause marketing, social media, and "gamification"

Dillon, Katie; Olberding, Julie Cencula - In: Social enterprise and special events : market-based …, (pp. 37-51). 2017

Persistent link: https://www.econbiz.de/10011567657

Financial management of special events : toward a more comprehensive approach

Olberding, Julie Cencula; Frambes, Patrick - In: Social enterprise and special events : market-based …, (pp. 52-66). 2017

Persistent link: https://www.econbiz.de/10011567661

Managing and motivating event volunteers

Engelhardt, Liz; Olberding, Julie Cencula - In: Social enterprise and special events : market-based …, (pp. 67-88). 2017

Persistent link: https://www.econbiz.de/10011567663

Energizing community development through community events

Olberding, Julie Cencula; McIntyre Miller, Whitney - In: Social enterprise and special events : market-based …, (pp. 145-159). 2017

Persistent link: https://www.econbiz.de/10011567731

Successful start-up of a special event : laying the groundwork with market research and brand development

Olberding, Douglas; Jisha, Jay - In: Social enterprise and special events : market-based …, (pp. 19-34). 2017

Persistent link: https://www.econbiz.de/10011567638

Assessing the economic impact of a special event : a reasonable approach for developing a credible estimate

Cobb, Steven A.; Olberding, Douglas - In: Social enterprise and special events : market-based …, (pp. 115-128). 2017

Persistent link: https://www.econbiz.de/10011567697

Trends in special events with a social cause

Olberding, Julie Cencula; Dorriere, Kyle - In: Social enterprise and special events : market-based …, (pp. 172-179). 2017

Persistent link: https://www.econbiz.de/10011567737

Social enterprise and special events : market-based approaches to mission-driven gatherings

Olberding, Julie Cencula (ed.) - 2017 - First published 2017

About the editor -- About the contributors -- Introduction and creation -- Special events with a social mission / Julie Cencula Olberding -- Events in the era of social enterprise / Julie Cencula Olberding -- Successful start-up of a special event : laying the groundwork with market research and...

Persistent link: https://www.econbiz.de/10011523559