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~subject:"Experiment"
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Experiment
Konsumentenverhalten
79,179
Consumer behaviour
78,746
Gender
28,973
Geschlecht
26,876
Beziehungsmarketing
25,195
Relationship marketing
25,167
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5,707
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4,807
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4,718
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4,703
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4,665
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Sutter, Matthias
79
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47
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42
Ranehill, Eva
35
Nolen, Patrick
30
Buser, Thomas
28
Eckel, Catherine C.
27
Lusk, Jayson L.
27
Nayga, Rodolfo M.
23
Falk, Armin
22
Essen, Emma von
21
Güth, Werner
21
Leibbrandt, Andreas
20
Crosetto, Paolo
19
Filippin, Antonio
19
Grossman, Philip Johnson
19
Kerschbamer, Rudolf
18
Balafoutas, Loukas
16
Schwieren, Christiane
16
Rau, Holger A.
15
Glätzle-Rützler, Daniela
14
Weber, Roberto A.
14
Cárdenas Campo, Juan Camilo
13
Dohmen, Thomas
13
Kocher, Martin
13
List, John A.
13
Mollerstrom, Johanna
13
Müller, Holger
13
Veldhuizen, Roel van
13
Borghans, Lex
12
Chaudhuri, Ananish
12
Dellaert, Benedict G. C.
12
Dertwinkel-Kalt, Markus
12
Di Cagno, Daniela
12
Engelmann, Dirk
12
Kosfeld, Michael
12
Liu, Qing
12
Riedl, Arno
12
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12
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Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
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1
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Edward Elgar Publishing
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1
Verlag Dr. Hut <München>
1
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Journal of economic behavior & organization : JEBO
180
Discussion paper series / IZA
125
Journal of behavioral and experimental economics
93
Journal of business research : JBR
92
Journal of economic psychology : research in economic psychology and behavioral economics
74
CESifo working papers
68
Management science : journal of the Institute for Operations Research and the Management Sciences
65
IZA Discussion Paper
56
Journal of consumer research : JCR ; an interdisciplinary bimonthly
54
Journal of retailing and consumer services
51
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
48
Psychology & marketing
47
Economics letters
45
Journal of behavioral decision making
45
Experimental economics : a journal of the Economic Science Association
43
Journal of marketing research : JMR
41
NBER working paper series
40
Discussion paper
39
Food policy : economics planning and politics of food and agriculture
39
European economic review : EER
36
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
35
Working papers in economics and statistics
32
Discussion paper / Tinbergen Institute
31
International journal of hospitality management
30
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
30
Applied economics letters
26
Information systems research : ISR
26
NBER Working Paper
26
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
25
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
24
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
24
Working paper / National Bureau of Economic Research, Inc.
24
Tourism management : research, policies, practice
22
Marketing letters : a journal of research in marketing
21
International journal of electronic commerce : IJEC
20
Discussion papers / CEPR
18
American journal of agricultural economics
17
CESifo Working Paper
17
Games and economic behavior
17
Journal of retailing
17
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ECONIS (ZBW)
5,000
RePEc
24
EconStor
18
USB Cologne (business full texts)
1
USB Cologne (EcoSocSci)
1
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1
The effects of regulatory fit on customer brand engagement : an experimental study of service brand activities in social media
Solem, Birgit Andrine Apenes
;
Pedersen, Per Egil
- In:
Journal of marketing management : MM
32
(
2016
)
5/6
,
pp. 445-468
Persistent link: https://www.econbiz.de/10011483105
Saved in:
2
When perceived ability to influence plays a role : brand co-creation in Web 2.0
Kennedy, Eric
;
Guzman, Francisco
- In:
The journal of product & brand management
26
(
2017
)
4
,
pp. 342-350
Persistent link: https://www.econbiz.de/10011777351
Saved in:
3
Building loyalty through reward programs : the influence of perceptions of fairness and brand attachment
Hwang, Eunmin
;
Baloglu, Seyhmus
;
Tanford, Sarah
- In:
International journal of hospitality management
76
(
2019
)
1
,
pp. 19-28
Persistent link: https://www.econbiz.de/10011981828
Saved in:
4
Generation Z and millennial esports gamers' perceived toxicity risk and game brand loyalty : moderated mediation effects of brand identification, self-efficacy, and support from ga...
Chang, Kun
;
Lee, Hyun-Woo
;
Bennett, Gregg
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
1
,
pp. 28-44
Persistent link: https://www.econbiz.de/10014511518
Saved in:
5
Whose fault is it? : effects of relational self-views and outcome counterfactuals on self-serving attribution biases following brand policy changes
Wiggin, Kyra L.
;
Yalch, Richard F.
- In:
Journal of consumer psychology : JCP : the official …
25
(
2015
)
3
,
pp. 459-472
Persistent link: https://www.econbiz.de/10011344189
Saved in:
6
Authentic omnichannel : providing consumers with a seamless brand experience through authenticity
Massi, Marta
;
Piancatelli, Chiara
;
Vocino, Andrea
- In:
Psychology & marketing
40
(
2023
)
7
,
pp. 1280-1298
Persistent link: https://www.econbiz.de/10014291894
Saved in:
7
Sympathy or shock : how transgression diagnosticity impacts consumer perceptions and intentions regarding person-brands
Matthews, A. Lynn
;
Luebke, Sarah S. F.
- In:
The journal of product & brand management
32
(
2023
)
8
,
pp. 1399-1411
Persistent link: https://www.econbiz.de/10014485579
Saved in:
8
Pink or blue? : the impact of
gender
cues on brand perceptions
Hess, Alexandra Claudia
;
Melnyk, Valentyna
- In:
European journal of marketing : EJM
50
(
2016
)
9/10
,
pp. 1550-1574
Persistent link: https://www.econbiz.de/10011616835
Saved in:
9
Antecedents and the underlying mechanism of customer intention of co-creating a dining experience
Im, Jinyoung
;
Qu, Hailin
;
Beck, Jeffrey A.
- In:
International journal of hospitality management
92
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012425014
Saved in:
10
"Experience" in service : reconstructing an elusive concept through a multi-method triangulation
Fischer, Lukas
-
2021
Persistent link: https://www.econbiz.de/10012653558
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