It is widely recognized that the Global Financial Crisis (GFC) of 2008 began when sub prime borrowers defaulted on loans made by sellers. Complex dependencies among various players in the mortgage industry further exacerbated this problem. For example, derivative products like mortgage backed...

The subprime mortgage crisis was the most devastating financial crisis since the Great Depression. The steady rise of housing purchases and seemingly limitless increase in home values drew many investors to the United States real estate market. The business growth in this sector was so...

This paper is a theoretical review of the impact of recession to the marketing performance of the companies across the global market. The impact is determined qualitatively thru the examination of published papers. In the succeeding pages, the significant role of marketing is deliberately...

Spanish Abstract: Ante las crisis, del tipo que sean, económicas, de inseguridad, etc. las personas reaccionan (aumentando el ingreso o modificando hábitos de consumo), no queriendo asumir la realidad, para después convertir sus posibles consecuencias en foco de atención, generalmente...

The dramatic impact of the current crisis on performance of businesses across sectors and economies have been headlining the business press for the past many months. Interestingly, the impact of the crisis across categories of goods/services and across economies reveals several interesting...