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Boosting corporate entrepreneurship through HRM practices : evidence from German SMEs
Schmelter, Ralf; Mauer, René; Börsch, Christiane; … - In: Human resource management 49 (2010) 4, pp. 715-741
Persistent link: https://www.econbiz.de/10008647017
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Driven by emotions : the moderating effect of socioemotional wealth dimensions on the link between entrepreneurial orientation and innovation performance in family firms
Lehmann, David M.; Mrożewski, Matthias; Mauer, René - In: International journal of innovation management : IJIM 27 (2023) 3/4, pp. 1-37
Persistent link: https://www.econbiz.de/10014384493
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Der Einfluss nationaler Kultur auf Stellhebel und Wirkung der Marktorientierung in deutschen und thailändischen jungen Unternehmen
Brettel, Malte; Engelen, Andreas; Heinemann, Florian - In: Journal of business economics : JBE 79 (2009) 1, pp. 59-92
Persistent link: https://www.econbiz.de/10003794251
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Marketing-Controlling junger Wachstumsunternehmen : eine Fallstudienanalyse mit Internet-Unternehmen
Wufka, Carolin Sylvia - 2007 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003480574
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Die Wirkung von operativen Marketing-Mix-Fähigkeiten auf den Unternehmenserfolg : ein 4-Länder-Vergleich
Engelen, Andreas; Kemper, Jan; Brettel, Malte - In: Schmalenbachs Zeitschrift für betriebswirtschaftliche … 62 (2010) 7, pp. 710-743
Persistent link: https://www.econbiz.de/10008696363
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Configurations of resources and capabilities and their performance implications : an exploratory study on technology ventures
Gruber, Marc; Heinemann, Florian; Brettel, Malte; … - In: Strategic management journal 31 (2010) 12, pp. 1337-1356
Persistent link: https://www.econbiz.de/10008746439
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Forward channel integration and performance : an application of transaction cost economics and the misalignment concept
Brettel, Malte; Engelen, Andreas; Müller, Thomas - In: Journal of marketing management : MM 27 (2011) 1/2, pp. 41-59
Persistent link: https://www.econbiz.de/10008841697
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Werbe-Management in jungen Wachstumsunternehmen
Engelen, Andreas; Wolff, Caroline; Steffenhagen, Hartwig; … - In: Journal of business economics : JBE 80 (2010) 1, pp. 31-69
Persistent link: https://www.econbiz.de/10003928200
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Market orientation in emerging firms : towards a more rigorous understanding of entrepreneurial marketing
Brettel, Malte; Engelen, Andreas; Heinemann, Florian; … - In: International journal of e-entrepreneurship and … 1 (2010) 4, pp. 1-21
Persistent link: https://www.econbiz.de/10009007800
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What is the "right" market orientation for new entrepreneurial ventures? : a five-country study
Brettel, Malte; Engelen, Andreas; Oswald, Monika - In: Entrepreneurial marketing, (pp. 83-109). 2011
Persistent link: https://www.econbiz.de/10009379616