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The impact of social media adoption on innovative SMEs' performance
Domma, Filippo; Errico, Lucia - In: International review of applied economics 37 (2023) 3, pp. 324-356
Persistent link: https://www.econbiz.de/10014333539
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Social media marketing and its influence on the performance of micro, small, and medium-sized tourism enterprises : mediation of innovation capabilities
Khaki, Aijaz Ahmad; Khan, Tawseeq Ali - In: Journal of global marketing 37 (2024) 1, pp. 1-23
Persistent link: https://www.econbiz.de/10014515026
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IT-enabled knowledge ambidexterity and innovation performance in small U.S. firms : the moderator role of social media capability
Benitez, Jose; Castillo, Ana; Llorens, Javier; Braojos, … - In: Information & management : the internat. journal of … 55 (2018) 1, pp. 131-143
Persistent link: https://www.econbiz.de/10011813565
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Impact of Facebook usage on firm's performances among Malaysian Chinese retailers
Sajilan, Sulaiman; Shehnaz Tehseen; Yafi, Eiad; Ting, Xiong - In: Global business and finance review 24 (2019) 4, pp. 45-62
Persistent link: https://www.econbiz.de/10012161885
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Organizational technological opportunism and social media : the deployment of social media analytics to sense and respond to technological discontinuities
Bullini Orlandi, Ludovico; Zardini, Alessandro; … - In: Journal of business research : JBR 112 (2020), pp. 385-395
Persistent link: https://www.econbiz.de/10012230615
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Defining e-novation
Low, David R.; Pattinson, Hugh M. - In: E-novation for competitive advantage in collaborative …, (pp. 49-57). 2011
Persistent link: https://www.econbiz.de/10009387799
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The performance impact of social media in the chain store industry
Wu, Chih-Wen - In: Journal of business research : JBR 69 (2016) 11, pp. 5310-5316
Persistent link: https://www.econbiz.de/10011589793
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The performance implications of leveraging internal innovation through social media networks : an empirical verification of the smart fashion industry
Scuotto, Veronika; Del Giudice, Manlio; Della Peruta, … - In: Technological forecasting & social change : an … 120 (2017), pp. 184-194
Persistent link: https://www.econbiz.de/10011886873
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How and when does internal and external social media use for marketing impact B2B SME performance?
Zubielqui, Graciela Corral de; Jones, Janice - In: The journal of business & industrial marketing 38 (2023) 8, pp. 1607-1622
Persistent link: https://www.econbiz.de/10014314175
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Social web knowledge sharing and innovation performance in knowledge-intensive manufacturing SMEs
Soto-Acosta, Pedro; Popa, Simona; Palacios Marqués, Daniel - In: The journal of technology transfer 42 (2017) 2, pp. 425-440
Persistent link: https://www.econbiz.de/10011656215