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Buying groceries in brick and click stores : category allocation decisions and the moderating effect of online buying experience
Campo, Katia; Breugelmans, Els - In: Journal of interactive marketing : a quarterly … 31 (2015), pp. 63-78
Persistent link: https://www.econbiz.de/10011373127
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A bigger slice of the multichannel grocery pie : when does consumers' online channel use expand retailers' share of wallet?
Melis, Kristina; Campo, Katia; Lamey, Lien; Breugelmans, Els - In: Journal of retailing 92 (2016) 3, pp. 268-286
Persistent link: https://www.econbiz.de/10011566696
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Cross-channel effects of price promotions : an empirical analysis of the multi-channel grocery retail sector
Breugelmans, Els; Campo, Katia - In: Journal of retailing 92 (2016) 3, pp. 333-351
Persistent link: https://www.econbiz.de/10011566709
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Shelf sequence and proximity effects on online grocery choices
Breugelmans, Els; Campo, Katia; Gijsbrechts, Els - 2005
Persistent link: https://www.econbiz.de/10003319502
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Shelf sequence and proximity effects on online grocery choices
Breugelmans, Els; Campo, Katia; Gijsbrechts, Els - In: Marketing letters : a journal of research in marketing 18 (2007) 1/2, pp. 117-133
Persistent link: https://www.econbiz.de/10003471296
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Going online for groceries : drivers of category-level share of wallet expansion
Campo, Katia; Lamey, Lien; Breugelmans, Els; Melis, Kristina - In: Journal of retailing 97 (2021) 2, pp. 154-172
Persistent link: https://www.econbiz.de/10012648983
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"Sorry, the product you ordered is out of stock" : effects of substitution policy in online grocery retailing
Hoang, Dong; Breugelmans, Els - In: Journal of retailing 99 (2023) 1, pp. 26-45
Persistent link: https://www.econbiz.de/10014283356
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Assessing the multichannel impact of brand store entry by a digital-native grocery brand
Crombrugge, Michiel van; Breugelmans, Els; Breiner, Florian - In: Journal of marketing 88 (2024) 3, pp. 88-109
Persistent link: https://www.econbiz.de/10014582919