Similar Search Results

Agency selling or reselling? : channel structures in electronic retailing

Abhishek, Vibhanshu; Jerath, Kinshuk; Zhang, Z. John - In: Management science : journal of the Institute for … 62 (2016) 8, pp. 2259-2280

Persistent link: https://www.econbiz.de/10011539507

Cross-market discounts

Goic, Marcel; Jerath, Kinshuk; Srinivasan, Kannan - In: Marketing science : the marketing journal of the … 30 (2011) 1, pp. 134-148

Persistent link: https://www.econbiz.de/10008905584

Keyword management costs and "broad match" in sponsored search advertising

Amaldoss, Wilfred; Jerath, Kinshuk; Sayedi, Amin - In: Marketing science : the marketing journal of the … 35 (2016) 2, pp. 259-274

Persistent link: https://www.econbiz.de/10011459512

Competitive poaching in sponsored search advertising and its strategic impact on traditional advertising

Sayedi, Amin; Jerath, Kinshuk; Srinivasan, Kannan - In: Marketing science : the marketing journal of the … 33 (2014) 4, pp. 586-608

Persistent link: https://www.econbiz.de/10010403244

Firm strategies in the "mid tail" of platform-based retailing

Jiang, Baojun; Jerath, Kinshuk; Srinivasan, Kannan - In: Marketing science : the marketing journal of the … 30 (2011) 5, pp. 757-775

Persistent link: https://www.econbiz.de/10009384020

Multiperiod contracting and salesperson effort profiles : the optimality of "hockey stick," "giving up," and "resting on laurels"

Jerath, Kinshuk; Long, Fei - In: Journal of marketing research 57 (2020) 2, pp. 211-235

Persistent link: https://www.econbiz.de/10012180457

Firm Strategies in the 'Mid Tail' of Platform-Based Retailing

Jiang, Baojun; Jerath, Kinshuk; Srinivasan, Kannan - 2011

While millions of products are sold on its retail platform, Amazon.com itself stocks and sells only a small fraction of them. Most of these products are sold by third-party sellers, who pay Amazon a fee for each unit sold. Empirical evidence clearly suggests that Amazon tends to sell high-demand...

Persistent link: https://www.econbiz.de/10014193770

Should price increases be targeted? : pricing power and selective vs. across-the-board price increases

Krishna, Aradhna; Feinberg, Fred M.; Zhang, Z. John - In: Management science : journal of the Institute for … 53 (2007) 9, pp. 1407-1422

Persistent link: https://www.econbiz.de/10003563451

The strategic value of high-cost customers

Subramanian, Upender; Raju, Jagmohan Singh; Zhang, Z. John - In: Management science : journal of the Institute for … 60 (2014) 2, pp. 494-507

Persistent link: https://www.econbiz.de/10010258777

Turf wars : product line strategies in competitive markets

Joshi, Yogesh V.; Reibstein, David J.; Zhang, Z. John - In: Marketing science : the marketing journal of the … 35 (2016) 1, pp. 128-141

Persistent link: https://www.econbiz.de/10011437698