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Sales-based rebate design

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The strategic use of early bird discounts for dealers

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Optimal selling format considering price discount strategy in live-streaming commerce

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Why bundle discounts can be a profitable alternative to competing on price promotions

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Why Bundle Discounts Can Be a Profitable Alternative to Competing on Price Promotions

Balachander, Subramanian - 2011

Price promotions and bundling have been two of the most widely used marketing tools in industry practice. Past literature has assumed that firms respond to price promotions by promoting a product in the same category. In this paper, we extend this literature as well as the bundling literature by...

Persistent link: https://www.econbiz.de/10013123901

Bundling decisions in a two-product duopoly : lead or follow?

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Bundle pricing strategies for two complementary products with different channel powers

Giri, Raghu Nandan; Mondal, Shyamal Kumar; Maiti, Manoranjan - In: Recent advances in game theory, optimization theory and …, (pp. 701-725). 2020

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What types of switching costs to create under behavior-based price discrimination?

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