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Marketing favours : formal and informal criteria for pricing Albrecht Dürer‘s works between 1500 and 1650
Grebe, Anja - In: Journal for art market studies 1 (2017) 1, pp. 6-20
Persistent link: https://www.econbiz.de/10011872588
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On optimal auctions for mixing exclusive and shared matching in platforms
Bhargava, Hemant K.; Csapó, Gergely; Müller, Rudolf - In: Management science : journal of the Institute for … 66 (2020) 6, pp. 2653-2676
Persistent link: https://www.econbiz.de/10012254439
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Group Buying: A New Mechanism for Selling Through Social Interactions
Jing, Xiaoqing; Xie, Jinhong - In: Management Science 57 (2011) 8, pp. 1354-1372
valuation of the less-informed consumer segment is high. This paper was accepted by Preyas Desai, marketing. …
Persistent link: https://www.econbiz.de/10009293047
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Using values to segment virtual consumers on social networking sites
Madi, Aziz - In: Marketing intelligence & planning 34 (2016) 5, pp. 623-645
Persistent link: https://www.econbiz.de/10011534900
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Application of marketing in interest as a factor of development of enterprises in digital economy
Bajraktari, Nerimane; Ahmeti, Ali - In: Prizren social science journal 2 (2018) 1, pp. 36-51
Persistent link: https://www.econbiz.de/10011901405
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Business to business digital content marketing : marketers' perceptions of best practice
Holliman, Geraint; Rowley, Jennifer - In: Journal of research in interactive marketing : … 8 (2014) 4, pp. 269-293
Persistent link: https://www.econbiz.de/10010433948
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Direct-to-consumer prescription medication advertisements and use of different types of media
Fogel, Joshua; Herzog, Rivka - In: Journal of electronic commerce in organizations : the … 18 (2020) 4, pp. 51-72
Persistent link: https://www.econbiz.de/10012427422
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Self as brand and brand as self : a 2x2 dimension conceptual model of self-branding in the digital economy
Hu, Lingshu - In: Journal of internet commerce 20 (2021) 3, pp. 355-370
Persistent link: https://www.econbiz.de/10012549666
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Online purchase decision after viewing ads : factors related to sociodemographic and internet use on different digital channels
Barrichello, Alcides; Morano, Rogério Scabim; Santos, … - In: International journal of internet marketing and … 19 (2023) 1/2, pp. 20-41
Persistent link: https://www.econbiz.de/10014340162
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Is Amazon the next Google?
Budzinski, Oliver; Köhler, Karoline H. - In: Ordo : Jahrbuch für die Ordnung von Wirtschaft und … 66 (2015), pp. 263-288
Persistent link: https://www.econbiz.de/10011863837