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Die vorliegende Studie befasst sich mit dem Forschungsgegenstand Web-TV im Hinblick auf Qualität und Akzeptanz. Mittels eines triangulatorischen Methodenansatzes wird Web-TV aus den Perspektiven der Anbieter, der Nutzer und anhand exemplarischer Angebote analysiert. Dazu wurde ein...
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offer an increasingly large part of a "full internet experience". With this in mind, our analysis places their economic … impact between baseline telecommunications services' and the internet' impact. For a 10% increase in RIAs usage GDP for the …
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lifestyles to provide the explanation for the dualism between life chances (structure) and choice-based life conduct (agency …
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Values are potential market segmentation tools to analyse consumption patterns. Previous research has shown salient differences between regions within countries and across countries. As values and demographics serve as the base for identification of homogeneous consumer groups, ownership of...
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