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Materialism, fashion consumers and gender : a cross-cultural study

Workman, Jane E.; Lee, Seung-hee - In: International journal of consumer studies 35 (2011) 1, pp. 50-57

Persistent link: https://www.econbiz.de/10008839727

Vanity and public self-consciousness : a comparison of fashion consumer groups and gender

Workman, Jane E.; Lee, Seung-hee - In: International journal of consumer studies 35 (2011) 3, pp. 307-315

Persistent link: https://www.econbiz.de/10009153237

Relationships among consumer vanity, gender, brand sensitivity, brand consciousness and private self-consciousness

Workman, Jane E.; Lee, Seung-hee - In: International journal of consumer studies 37 (2013) 2, pp. 206-213

Persistent link: https://www.econbiz.de/10009723223

Trendsetting and gender matter : brand loyalty, perceived quality, and word-of-mouth

Lee, Seung-Hee; Workman, Jane E. - In: Journal of global fashion marketing : JGfM 12 (2021) 1, pp. 16-31

Persistent link: https://www.econbiz.de/10012416242

Influences of gender, need for affect, and tolerance for risk-taking on use of information sources

Cho, Siwon; Workman, Jane E. - In: Journal of fashion marketing and management 18 (2014) 4, pp. 465-482

Persistent link: https://www.econbiz.de/10010530870

Gender, fashion innovativeness ond opinion leadership, and need for touch : effects on multi-channel choice and touch/non-touch preference in clothing shopping

Cho, Siwon; Workman, Jane E. - In: Journal of fashion marketing and management 15 (2011) 3, pp. 363-382

Persistent link: https://www.econbiz.de/10009268712

Gender, fashion consumer group, need for touch and Korean apparel consumers' shopping channel preference

Workman, Jane E.; Cho, Siwon - In: International journal of consumer studies 37 (2013) 5, pp. 522-529

Persistent link: https://www.econbiz.de/10009792217

Fashion Groups, Gender, and Boredom Proneness

Studak, Cathryn; Workman, Jane E. - 2004

This study examined differences between men and women and among fashion consumer groups (fashion innovators, fashion opinion leaders, innovative communicators, and fashion followers) in propensity toward boredom. Participants (126 male, 130 female university students) completed questionnaires...

Persistent link: https://www.econbiz.de/10014029301