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~subject:"History of economic thought"
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History of economic thought
Service-dominant logic
53
Service-Dominant Logic
50
Marketing theory
35
Marketingtheorie
34
Betriebliche Wertschöpfung
28
Value creation
28
Dienstleistung
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Services
24
Relationship marketing
19
Beziehungsmarketing
18
Dienstleistungsmarketing
14
Dienstleistungssektor
14
Service industry
14
Services marketing
14
Customer integration
13
Innovation
13
Kundenintegration
13
Service innovation
13
Dienstleistungsinnovation
11
Dienstleistungsmanagement
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Institutional economics
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Institutionenökonomik
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Service management
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Theory
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Marketingmanagement
8
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Innovationsmanagement
7
Marketing
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Service ecosystems
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service-dominant logic
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English
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Lusch, Robert F.
3
Vargo, Stephen L.
3
Kwan, Stephen K.
2
O'Shaughnessy, John
2
O'Shaughnessy, Nicholas Jackson
2
Spohrer, Jim
2
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European journal of marketing : EJM
3
Information systems and new applications in the service sector : models and methods
1
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
1
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ECONIS (ZBW)
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Service science, management, engineering, and design (SSMED) : an emerging discipline - outline & references
Spohrer, Jim
;
Kwan, Stephen K.
- In:
International journal of information systems in the …
1
(
2009
)
3
,
pp. 1-31
Persistent link: https://www.econbiz.de/10003871972
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2
Service science, management, engineering, and design (SSMED) : an emerging discipline ; outline & references
Spohrer, Jim
;
Kwan, Stephen K.
- In:
Information systems and new applications in the service …
,
(pp. 194-226)
.
2011
Persistent link: https://www.econbiz.de/10009124083
Saved in:
3
Stepping aside and moving on : a rejoinder to a rejoinder
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1319-1321
Persistent link: https://www.econbiz.de/10009267010
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4
Service-dominant logic : a rejoinder to Lusch and Vargo's reply
O'Shaughnessy, John
;
O'Shaughnessy, Nicholas Jackson
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1310-1318
Persistent link: https://www.econbiz.de/10009267013
Saved in:
5
Service-dominant logic : a necessary step
Lusch, Robert F.
;
Vargo, Stephen L.
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1298-1309
Persistent link: https://www.econbiz.de/10009267015
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