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Erlebnis-Setting : touristische Angebotsgestaltung in der Erlebnisökonomie
Scheurer, Roland - 2003
Persistent link: https://www.econbiz.de/10001782367
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Informationsverhalten der Generation 50plus im Rahmen der Reiseentscheidung
Siebels, Astrid - 2009 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003915226
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Marketing von Reiseveranstaltern : die Stimmung als Erfolgsfaktor
Roth, Susanne - 2000
Persistent link: https://www.econbiz.de/10001423803
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Ran an die Alten - Seniorenmarketing im Tourismus : Sammlung von Beiträgen aus DSFT-Seminaren ; Dokumentation
Zscharnack, Nicole (revision); Werner, Pia (contributor);  … - 2002
Persistent link: https://www.econbiz.de/10001706894
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Tourist Behavior : An Experiential Perspective
Kozak, Metin (ed.); Kozak, Nazmi (ed.) - 2018
Introduction -- Tourism place experience and co-creation -- Understanding the Behaviour of Tourists on Guided Tours -- Visitors Experiences, Expectations and Satisfaction in Trade Shows and Exhibitions -- Factors Shaping Tourists’ Inertia towards Behaving Responsibly -- Hotel Guests’...
Persistent link: https://www.econbiz.de/10014019107
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Tourist behavior : an experiential perspective
Kozak, Metin (ed.); Kozak, Nazmi (ed.) - 2018
Persistent link: https://www.econbiz.de/10011823134
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Generation Z marketing and management in tourism and hospitality : the future of the industry
Stylos, Nikolaos (ed.); Rahimi, Roya (ed.);  … - 2021
Persistent link: https://www.econbiz.de/10012515979
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Generation Z Marketing and Management in Tourism and Hospitality : The Future of the Industry
Stylos, Nikolaos (ed.); Rahimi, Roya (ed.);  … - 2021 - 1st ed. 2021.
Introduction: Gen Z Marketing and Management in Tourism and Hospitality -- 1. Digital Natives Leading the World … concrete knowledge on how Gen Z will shape the marketing and management of tourism-related services. Nikolaos Stylos is Senior … Lecturer/Associate Professor of Marketing, University of Bristol. He is also an Honorary Professor of Hotel Management at …
Persistent link: https://www.econbiz.de/10012519851
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Place branding : connecting tourist experiences to places
Foroudi, Pantea (ed.) - 2020
Persistent link: https://www.econbiz.de/10013180714