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This study investigates the determinants of buying intention towards healthy foods in Malaysia through a modification of the theory of planned behavior. The moderating role of food safety trust is also analyzed in the study. Drawing on an online questionnaire survey from 375 respondents in...
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We conducted a randomized controlled trial in a lab and natural setting to investigate whether exposure to nature leads people to behave more pro-environmentally. We further investigated whether attention restoration mediates this effect. Participants were randomly assigned to one of four...
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