Theft of original ideas is the worst form of robbery in the fashion industry today. The production, distribution and consumption of counterfeit goods are increasing at an alarming rate. A considerable amount of time and effort is spent in innovating and inventing distinctive designs and...

A decade back brands like Louis Vuitton , Dior, Chanel, Parada seemed distant and unheard names for most of the Indians. Ten years later, the situation has changed drastically .Luxury brands have penetrated into the Indian market and have made their presence felt. India is rediscovering luxury...

Abstract –India is home to some of the richest men in the world, with the fastest growing high net worth individuals (HNIs) in the Asia-Pacific region, the Indian luxury market is the beacon of the future. Numbers of international brands are vying to design, develop and deliver the high-end...