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The impact of internal business environment on marketing strategies effecting marketing performance : case of retail industry Bandung city, Indonesia
Butarbutar, Dicky Jhon Anderson; Lisdayanti, Annisa - 2020
Persistent link: https://www.econbiz.de/10012266517
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Entry mode decisions of Indonesian small and medium-sized manufacturers in the export market
Satyanugraha, Heru - In: Sustaining growth and performance in East Asia : the …, (pp. 234-252). 2005
Persistent link: https://www.econbiz.de/10003061560
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The end of corporate imperialism
Prahalad, Coimbatore K.; Lieberthal, Kenneth - In: World view : global strategies for the new economy, (pp. 3-19). 2000
Persistent link: https://www.econbiz.de/10001552799
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The end of corporate imperialism
Prahalad, Coimbatore K.; Lieberthal, Kenneth G. - 2008 - Reprint
Persistent link: https://www.econbiz.de/10003752214
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Mittelstand und Internationalisierung: Chancen und Risiken bei Fokussierung auf Indonesien
Kunstmann, Hartmut H.; Kunstmann, Heike Maria - In: Organisation und Personal : Festschrift für Rolf Bühner, (pp. 429-450). 2004
Persistent link: https://www.econbiz.de/10002383301
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The internationalization performance of Indonesian SMEs during COVID-19 pandemic : exploring a mediation model
Anggadwita, Grisna; Indarti, Nurul; Sinha, Paresha; … - In: Review of international business and strategy 33 (2023) 5, pp. 763-785
Persistent link: https://www.econbiz.de/10014422545
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Like it or not : differences in advertising likeability and dislikeability within Asia
Gazley, Aaron; Krisjanous, Jayne; Fam, Kim Shyan; … - In: Asia Pacific journal of marketing and logistics 24 (2012) 1, pp. 23-40
Persistent link: https://www.econbiz.de/10009492376
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Global Brands and Consumer Ethnocentrism of Youth Soft Drink Consumers in Greater Jakarta, Indonesia
Tasurru, Hammam - 2015
Indonesia is a large market for consumer product targeting youth consumers, with populations of more than 70 million …
Persistent link: https://www.econbiz.de/10013034080