//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Industrial research"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Understanding the links betwee...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Industrial research
Beziehungsmarketing
3
Customer value
3
Innovation
3
Kundenwert
3
Marketing management
3
Marketingmanagement
3
Pharmaceutical industry
3
Relationship marketing
3
Marketing strategy
2
Pharmaindustrie
2
Resources
2
Strategic alliances
2
Ambidextrous Performance Innovation Efficiency Marketing
1
Ambidextrous organization
1
Cost management
1
Erfolgsfaktor
1
Firm performance
1
Industrieforschung
1
Investitionsentscheidung
1
Investment decision
1
Kostenmanagement
1
Longitudinal analysis
1
Längsschnittanalyse
1
Market entry
1
Market share
1
Marktanteil
1
Markteintritt
1
Organisationale Ambidextrie
1
Performance management
1
Performance-Management
1
R & D
1
R&D
1
Strategic alliance
1
Strategic management
1
Strategische Allianz
1
Strategisches Management
1
Success factor
1
Unternehmenserfolg
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Luchs, Ryan
1
Sarkees, Matthew
1
Published in...
All
The journal of business & industrial marketing
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The influence of marketing and innovation investment on alliance type choice
Sarkees, Matthew
;
Luchs, Ryan
- In:
The journal of business & industrial marketing
30
(
2015
)
5
,
pp. 626-636
Persistent link: https://www.econbiz.de/10011339827
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->