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Industrie
Marketing
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Absatz
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Absatzpolitik
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Marketingmanagement
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Industriebetrieb
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Kongress
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Marketing management
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Marktforschung
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Marktsegmentierung
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USA
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Betriebsführung
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Betriebsleiter
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Betriebsmaterialwirtschaft
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Bewaffneter Konflikt
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Bewertung
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Business-to-business marketing
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Controlling
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Einführung
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Einkaufspolitik
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Eskalation
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Experimentelle Psychologie
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Großbritannien
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Interaktion
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Kaufverhalten
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Market segmentation
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Marketingstrategie
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Neurose
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Organisation
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Pittsburgh <Pa., 1976>
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Selling
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Spiel
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Strategisches Management
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United Kingdom
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Bonoma, Thomas V.
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Shapiro, Benson P.
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ECONIS (ZBW)
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Segmenting the industrial market
Bonoma, Thomas V.
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Shapiro, Benson P.
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1983
Persistent link: https://www.econbiz.de/10000664026
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