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~subject:"Innovation"
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Marketing-Mix
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Innovation
Marketing
18,762
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2,253
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Belz, Christian
11
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7
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6
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6
Schögel, Marcus
6
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5
Sakas, Damianos P.
5
Tomczak, Torsten
5
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4
Harms, Fred
4
Lakdawalla, Darius
4
Strothmann, Karl-Heinz
4
Ali, Sadaqat
3
Ali, Shabahat
3
Bieger, Thomas
3
Carson, David
3
Chen, Yongmin
3
Dangl, Thomas
3
Dawid, Herbert
3
Doyle, Peter
3
Gänshirt, Dorothee
3
Helm, Roland
3
Kopel, Michael
3
Kotler, Philip
3
Levitt, Theodore
3
Meier, Anton
3
Pohl, Alexander
3
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3
Wu, Weiwei
3
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2
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2
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2
Anderson, Chris
2
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2
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2
Baier, Wolfgang
2
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2
Bhalla, Gaurav
2
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2
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2
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Springer Fachmedien Wiesbaden
5
Belorusskij Gosudarstvennyj Ekonomičeskij Universitet <Minsk>
3
Edward Elgar Publishing
3
IGI Global
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMACOM
1
Alexander Hamilton Institute, Inc
1
American Marketing Association
1
Arbeitsgemeinschaft für Rationalisierung des Landes Nordrhein-Westfalen / Arbeitsgruppe Wissenschaftliche Unternehmungsführung
1
Berliner Wissenschafts-Verlag
1
Betriebswirtschaftliche Konferenz <3, 1983, Jena>
1
Business & Economics Society International / Conference <14., 2009, Kona, Hawaii>
1
Center for Economic Analysis <Boulder, Colo.>
1
Chartered Institute of Marketing
1
Deutscher Betriebswirtschafter-Tag <33, 1979, Berlin, West>
1
Donskoj Gosudarstvennyj Techničeskij Universitet <Rostow am Don>
1
Ekonomická univerzita v Bratislave / Podnikovohospodárskej fakulta
1
Forschungsförderungsfonds der Gewerblichen Wirtschaft
1
Fraunhofer-Institut für Systemtechnik und Innovationsforschung
1
Friedrich-Schiller-Universität Jena
1
Gesellschaft für Innovatives Marketing
1
Haupt Verlag
1
IC-SIM <6., 2017, Paphos>
1
Industrial and Commercial Techniques Ltd., InComTec
1
Institut Biznesa i Prava
1
Institut für Marketing und Trendanalysen <Gutau>
1
International Conference on Strategic Innovative Marketing <5., 2016, Athen>
1
International Conference on Strategic Innovative Marketing and Tourism <10., 2023, United States of the Ionian Islands>
1
International Hightech Forum <Basel>
1
Leningradskij Gosudarstvennyj Oblastnoj Universitet Im. A. S. Puškina
1
MATI - Rossijskij gosudarstvennyj technologičeskij universitet imeni K.Ė. Ciolkovskogo
1
Martin-Luther-Universität Halle-Wittenberg
1
Meždunarodnaja naučno-praktičeskaja konferencija "Institutcionalʹnye imperativy razvitija ėkonomiki Rossii" / 2016 <Rostow am Don>
1
Mežvuzovskaja Naučnaja Konferencija Razvitie Predprinimatelʹstva v Socialʹno-Kulʹturnoj Sfere i Turizme na Severo-Zapade Rossii <2007, Sankt Petersburg>
1
Nižegorodskij Gosudarstvennyj Techničeskij Universitet
1
Nižegorodskij Obrazovatel'nyj Konsorcium
1
Obščestvo Znanie Rossii
1
Penzenskij gosudarstvennyj universitet / Kafedra marketinga
1
Schmalenbach-Gesellschaft zur Förderung der Betriebswirtschaftlichen Forschung und Praxis
1
Scientific Conference on Innovation, Leadership & Entrepreneurship - Challenges of Modern Economy <2015, Dubrovnik>
1
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Industrial marketing management : the international journal for industrial and high-tech firms
13
Journal of business research : JBR
13
SpringerLink / Bücher
9
Journal of business-to-business marketing
5
Springer Proceedings in Business and Economics
5
Springer eBook Collection
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
Innovation Driven Marketing : vom Trend zur innovativen Marketinglösung
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of the Academy of Marketing Science
4
Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
3
European journal of innovation management
3
International journal of innovation management
3
Journal of research in marketing and entrepreneurship : JRME
3
Premier reference source
3
Springer eBooks / Business and Management
3
The journal of business & industrial marketing
3
UTB / Management
3
Cogent business & management
2
Economics of innovation and new technology
2
Edition Marketing
2
Edward Elgar E-Book Archive
2
Entrepreneurial business and economics review : EBER
2
Forum Marketing & Management : Probleme, Konzepte, Lösungen
2
Forum Marketing und Management
2
Frontrunners or copycats?
2
Gabler Edition Wissenschaft
2
International journal of business environment : IJBE
2
Journal of business economics : JBE
2
Journal of marketing
2
Journal of marketing education : JME
2
Journal of operations management
2
Journal of strategic marketing
2
Management research review
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
2
Marktorientierte Problemlösungen im Innovationsmarketing : Festschrift für Michael P. Zerres
2
Neue betriebswirtschaftliche Forschung : Nbf
2
Palgrave pivot
2
Reihe Wirtschaftswissenschaften
2
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ECONIS (ZBW)
483
USB Cologne (EcoSocSci)
25
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1
Managing the R&D marketing interface for product success : the telecommunications focus
Saghafi, Massoud M.
(
contributor
)
-
1990
Persistent link: https://www.econbiz.de/10000829110
Saved in:
2
Die Wirksamkeit des Industrieabsatzes im Prozeß der beschleunigten Durchsetzung von Innovationsprozessen in der Konsumgüterindustrie der DDR
Schurig, Susanne
-
1988
Persistent link: https://www.econbiz.de/10000836441
Saved in:
3
Venture management. The business of the inventor, entrepreneur, venture capitalist, and established company
Shames, William H.
-
1974
Persistent link: https://www.econbiz.de/10000557248
Saved in:
4
Corporate strategy and product innovation
Rothberg, Robert R.
(
ed.
)
-
1976
Persistent link: https://www.econbiz.de/10000581819
Saved in:
5
Marketing für Innovationen
Meissner, Hans Günther
(
contributor
); …
-
1984
Persistent link: https://www.econbiz.de/10000583929
Saved in:
6
Explaining competitors' reactions to competitive new products : the role of observables and managerial interpretations
Waarts, Eric
;
Wierenga, Berend
-
1998
Persistent link: https://www.econbiz.de/10000168466
Saved in:
7
Warp-speed branding : the impact of technology on marketing
Winkler, Agnieszka
-
1999
Persistent link: https://www.econbiz.de/10000683214
Saved in:
8
Product-line strategies
Bailey, Earl L.
(
contributor
)
-
1982
Persistent link: https://www.econbiz.de/10000534125
Saved in:
9
Fallstudien zum Innovationsmarketing
Trommsdorff, Volker
(
ed.
);
Gizycki, Vittoria von
(
contributor
)
-
1995
Persistent link: https://www.econbiz.de/10000544673
Saved in:
10
Akzente im innovativen Marketing
Belz, Christian
-
1998
Persistent link: https://www.econbiz.de/10000641737
Saved in:
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