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Need assessment : a key to user-oriented product innovation
Holt, Knut; Geschka, Horst; Peterlongo, Giovanni - 1984
Persistent link: https://www.econbiz.de/10013491102
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Das Marketingkonzept im St. Galler Management-Modell
Bieger, Thomas - 2013 - 1. Aufl.
Persistent link: https://www.econbiz.de/10010233958
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Innovation in marketing : new perspectives for profit and growth
Levitt, Theodore - 1962
Persistent link: https://www.econbiz.de/10000052459
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Innovation in marketing : new perspectives for profit and growth
Levitt, Theodore - 1968
Persistent link: https://www.econbiz.de/10002371139
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Venture management. The business of the inventor, entrepreneur, venture capitalist, and established company
Shames, William H. - 1974
Persistent link: https://www.econbiz.de/10000557248
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Behavioral and management science in marketing
Davis, Harry L. (ed.); Silk, Alvin J. (contributor) - 1978
Persistent link: https://www.econbiz.de/10000049840
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Innovative Technologien im Vertrieb : dargestellt am Praxisfall aus der Textilindustrie
Sandler, Christian H.; Sandler, Christian Heinrich - 1986
Persistent link: https://www.econbiz.de/10000047364
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Industrial dynamics
Forrester, Jay Wright - 1961
Persistent link: https://www.econbiz.de/10000592694
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Produktionsanlauf neuer Erzeugnisse und Anlagen
Gustmann, Karl-Heinz - 1989 - 1. Aufl.
Persistent link: https://www.econbiz.de/10000083732