This text approaches the topic of business model innovation from the perspective of the established firm and examines the unique strategic and organizational issues that big, established companies face when a new business model enters their markets.

Game-Changing Strategies explains the reasons behind this puzzle and presents practical ideas on how established firms could not only discover new radical business models but also grow them next to their existing business models. The challenge for established firms is not the discovery of a new...

Any organization must ask three interrelated questions in order to develop its strategy: where are we, where do we want to be, and how will we get there? Given today's realities, how should companies answer these questions? In this book, leading business school academics use their...