Showing 1 - 10 of 16
Persistent link: https://www.econbiz.de/10014492054
Persistent link: https://www.econbiz.de/10014479302
Persistent link: https://www.econbiz.de/10013288115
Persistent link: https://www.econbiz.de/10009741945
Persistent link: https://www.econbiz.de/10012006329
Persistent link: https://www.econbiz.de/10012036061
Persistent link: https://www.econbiz.de/10011893129
Persistent link: https://www.econbiz.de/10011763353
Persistent link: https://www.econbiz.de/10012593930
In this study, we explore the causes and performance outcomes of switching costs in the context of new product development (NPD) from both the supplier and customer perspectives, and discuss the role that switching costs play as moderators and mediators in the relationship between social capital...
Persistent link: https://www.econbiz.de/10014631868