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Innovation, internationalization and entrepreneurship
Korsakienė, Renata (ed.); Dinçer, Hasan (ed.);  … - 2021
scientific debate on innovation, internationalization and entrepreneurship, which would facilitate improving the resilience of …
Persistent link: https://www.econbiz.de/10014230390
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Customer perceptions of innovativeness : an accelerator for value co-creation
Kim, Eojina; Tang, Liang; Bosselman, Robert - In: Journal of hospitality & tourism research : JHTR ; the … 43 (2019) 6, pp. 807-838
Persistent link: https://www.econbiz.de/10012053373
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Benefit as a medium for value creation and innovation
Barnard, Brian - In: Expert journal of marketing 6 (2018) 2, pp. 81-94
Persistent link: https://www.econbiz.de/10012217258
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DFSS in marketing : designing an innovative value co-creation campaign
Potra, Sabina; Pugna, Adrian - In: International journal of six sigma and competitive … 9 (2015) 1, pp. 21-36
Persistent link: https://www.econbiz.de/10011524923
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Exploring value propositions and service innovation : a service-dominant logic study
Skålén, Per; Gummerus, Johanna; Koskull, Catharina von; … - In: Journal of the Academy of Marketing Science 43 (2015) 2, pp. 137-158
Persistent link: https://www.econbiz.de/10010504693
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Value co-creation processes : early stages of value chains involving high-tech business markets : Samsung-Qualcomm semiconductor foundry businesses
Park, Changhyun; Lee, Heesang - In: Journal of business-to-business marketing 22 (2015) 3, pp. 229-252
Persistent link: https://www.econbiz.de/10011413362
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The role of staff engagement in facilitating staff-led value co-creation
Merrilees, Bill; Miller, Dale; Yakimova, Raisa - In: Journal of service management 28 (2017) 2, pp. 250-264
Persistent link: https://www.econbiz.de/10011704036
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Exploring links between engaging customers in value co-creation and product innovativeness
Zaborek, Piotr; Mazur, Jolanta - In: International journal of management and economics 53 (2017) 3, pp. 82-106
The study examines the hypothesis that firms engaging customers in value co-creation tend to display more innovativeness. As such, it is one of the few quantitative studies on the link between these two concepts. Customer engagement in value co-creation was operationalized as a multiple scale...
Persistent link: https://www.econbiz.de/10012026721
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Leveraging value in multi-stakeholder innovation networks : a process framework for value co-creation and capture
Reypens, Charlotte; Lievens, Annouk; Blazevic, Vera - In: Industrial marketing management : the international … 56 (2016), pp. 40-50
Persistent link: https://www.econbiz.de/10011531228
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Designing a business service experience : customer's perspective on value co-creation
Kukk, Jana; Leppiman, Anu; Pohjola, Anneli - In: Research in economics and business : Central and … 6 (2014) 1, pp. 51-64
Persistent link: https://www.econbiz.de/10010434549