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Market innovation : a literature review and new research directions

Sprong, Niels; Driessen, Paul H.; Hillebrand, Bas; … - In: Journal of business research : JBR 123 (2021), pp. 450-462

Persistent link: https://www.econbiz.de/10012435344

Competitive strategies among Ontario farms marketing direct to consumers

Micheels, Eric T.; Böcker, Andreas - In: Agricultural and Food Economics : AFE 5 (2017) 10, pp. 1-23

in determining rates of product and marketing innovations among farm-based agribusinesses. These findings further …

Persistent link: https://www.econbiz.de/10011657525

Innovationen im Kundendialog : Reales Kundenverhalten und reales Marketing

Belz, Christian - 2011

Persistent link: https://www.econbiz.de/10008756936

Innovation, insight and trust : customer experience excellence delivered responsibly in a digital world

Heffner, Mike; Mettrick, Guy - In: Journal of digital banking 4 (2020) 4, pp. 351-363

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Investor attention and technology salience : does personal data related innovation boost firm value?

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From data reporting to data-sharing : how far can suptech and other innovations challenge the status quo of regulatory reporting?

Crisanto, Juan Carlos; Kienecker, Katharina; Prenio, Jermy - 2020

Regulatory data are the backbone of effective financial sector supervision, but regulatory reporting is a complex and costly process. Different types of innovations try to make the regulatory reporting process more efficient and effective. This paper covers regulatory reporting initiatives at 10...