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~subject:"Innovation management"
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Innovation management
Consumer behaviour
52
Konsumentenverhalten
52
Beziehungsmarketing
28
Relationship marketing
28
Internet marketing
27
Online-Marketing
26
Marketing management
24
Marketingmanagement
24
Advertising
22
Werbung
22
E-commerce
19
Electronic Commerce
19
Advertising effects
18
Werbewirkung
18
Theorie
16
Theory
16
Einzelhandel
15
Innovation
15
Retail trade
15
Social Web
15
Social web
15
USA
15
United States
15
Innovationsmanagement
13
Online retailing
12
Online-Handel
12
Distribution channel
11
Vertriebsweg
11
Brand management
10
Markenführung
10
Mobile communications
10
Mobilkommunikation
10
Customer integration
9
Kundenintegration
9
Brand image
8
Customer value
8
Markenimage
8
Personalization
8
Viral marketing
8
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9
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English
13
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Shankar, Venkatesh
13
Dotzel, Thomas
3
Rizley, Ross
2
Berry, Leonard L.
1
Bull, J. S.
1
Darani, Milad Mohammadi
1
Douglass, Tom
1
Golmohammadi, Alireza
1
Hanson, Nicole
1
Hennessey, John
1
Inman, J. Jeffrey
1
Inman, Jeffrey
1
Kalyanam, Kirthi
1
Kelley, Eileen
1
Kelley, J. Eileen
1
Mantrala, Murali
1
Mantrala, Murali K.
1
McAdams, Daniel A.
1
Narang, Unnati
1
Setia, Pankaj
1
Spanjol, Jelena
1
Tirunillai, Seshadri
1
Waddoups, Rand
1
Yadav, Manjit S.
1
Zhang, Guanglu
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Journal of retailing
4
Journal of marketing
1
Journal of marketing research : JMR
1
Journal of the Academy of Marketing Science
1
Mays Business School Research Paper
1
Review of marketing research
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Technological forecasting & social change : an international journal
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The agile enterprise : reinventing your organization for success in an on-demand world
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ECONIS (ZBW)
13
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1
Innovations in retailing : editorial
Shankar, Venkatesh
;
Yadav, Manjit S.
- In:
Journal of retailing
87
(
2011
),
pp. 1-2
Persistent link: https://www.econbiz.de/10009521759
Saved in:
2
Innovations in shopper marketing : current insights and future research issues
Shankar, Venkatesh
;
Inman, J. Jeffrey
;
Mantrala, Murali K.
- In:
Journal of retailing
87
(
2011
),
pp. 29-42
Persistent link: https://www.econbiz.de/10009269265
Saved in:
3
Special issue: innovations in retailing
Shankar, Venkatesh
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009269286
Saved in:
4
Adaptive innovation management
Shankar, Venkatesh
;
Spanjol, Jelena
- In:
The agile enterprise : reinventing your organization …
,
(pp. 151-166)
.
2005
Persistent link: https://www.econbiz.de/10003166199
Saved in:
5
How technology is changing retail
Shankar, Venkatesh
;
Kalyanam, Kirthi
;
Setia, Pankaj
; …
- In:
Journal of retailing
97
(
2021
)
1
,
pp. 13-27
Persistent link: https://www.econbiz.de/10012514564
Saved in:
6
Service innovativeness and firm value
Dotzel, Thomas
;
Shankar, Venkatesh
;
Berry, Leonard L.
- In:
Journal of marketing research : JMR
50
(
2013
)
2
,
pp. 259-276
Persistent link: https://www.econbiz.de/10009737770
Saved in:
7
How emerging markets are reshaping the innovation architecture of global firms
Shankar, Venkatesh
;
Hanson, Nicole
-
2013
Persistent link: https://www.econbiz.de/10009781357
Saved in:
8
Emerging market innovations : unique and differential drivers, practitioner implications, and research agenda
Shankar, Venkatesh
;
Narang, Unnati
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
5
,
pp. 1030-1052
Persistent link: https://www.econbiz.de/10012301301
Saved in:
9
Modeling the evolution of system technology performance when component and system technology performances interact : commensalism and amensalism
Zhang, Guanglu
;
McAdams, Daniel A.
;
Shankar, Venkatesh
; …
- In:
Technological forecasting & social change : an …
125
(
2017
),
pp. 116-124
Persistent link: https://www.econbiz.de/10011899479
Saved in:
10
The relative effects of business-to-business (vs. business-to-consumer) service innovations on firm value and firm risk : an empirical analysis
Dotzel, Thomas
;
Shankar, Venkatesh
- In:
Journal of marketing
83
(
2019
)
5
,
pp. 133-152
Persistent link: https://www.econbiz.de/10012176178
Saved in:
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