Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Innovationsmanagement"
~subject:"Marketing management"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Virtuelle Stimuli für Kundente...
Similar by subject
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Innovationsmanagement
Marketing management
Relationship marketing
14,854
Beziehungsmarketing
14,838
Consumer behaviour
7,773
Konsumentenverhalten
7,772
New product development
5,458
Produktentwicklung
5,450
Customer satisfaction
4,271
Kundenzufriedenheit
4,270
Innovation
3,538
Dienstleistungsqualität
3,169
Service quality
3,169
Innovation management
2,720
Brand management
2,158
Markenführung
2,158
Theory
2,101
Theorie
2,099
Social Web
1,998
Social web
1,998
Nutzen
1,788
Utility
1,781
Brand image
1,717
Markenimage
1,717
Lieferantenmanagement
1,690
Supplier relationship management
1,690
Kraftfahrzeug
1,488
Motor vehicle
1,488
Customer integration
1,412
Kundenintegration
1,409
USA
1,276
United States
1,276
Marketingmanagement
1,250
Online-Marketing
1,226
Internet marketing
1,225
Confidence
1,173
E-commerce
1,172
Vertrauen
1,172
Electronic Commerce
1,169
Virtuelle Realität
1,096
more ...
less ...
Online availability
All
Undetermined
2,023
Free
420
Type of publication
All
Article
3,822
Book / Working Paper
31
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
3,853
Hochschulschrift
927
Thesis
754
Aufsatz im Buch
589
Book section
589
Lehrbuch
449
Textbook
362
Graue Literatur
361
Non-commercial literature
361
Collection of articles of several authors
356
Sammelwerk
356
Bibliografie enthalten
311
Bibliography included
311
Aufsatzsammlung
274
Case study
259
Fallstudie
259
Working Paper
222
Arbeitspapier
214
Ratgeber
97
Guidebook
93
Handbook
76
Handbuch
76
Konferenzschrift
69
Dissertation u.a. Prüfungsschriften
40
Glossar enthalten
40
Glossary included
40
Conference paper
35
Konferenzbeitrag
35
Conference proceedings
31
Collection of articles written by one author
30
Sammlung
30
Fallstudiensammlung
24
Festschrift
24
Forschungsbericht
24
Einführung
19
Bibliografie
14
Bericht
13
Reprint
11
Mikroform
10
more ...
less ...
Language
All
English
3,786
German
65
Czech
1
Romanian
1
Author
All
Brem, Alexander
28
Calantone, Roger J.
14
Herstatt, Cornelius
14
Di Benedetto, C. Anthony
13
Gassmann, Oliver
11
O'Cass, Aron
11
Kumar, V.
10
Frishammar, Johan
9
Schweitzer, Fiona Maria
9
Terho, Harri
9
Yan, Tingting
9
De Jong, Jeroen P. J.
8
Dell'Era, Claudio
8
Hippel, Eric von
8
Morgan, Todd
8
Palmatier, Robert W.
8
Rubera, Gaia
8
Schreier, Martin
8
Simms, Chris
8
Cooper, Robert G.
7
Haapasalo, Harri
7
Heidenreich, Sven
7
Jugend, Daniel
7
Lager, Thomas
7
Lakemond, Nicolette
7
Reid, Mike
7
Verganti, Roberto
7
Verhoef, Peter C.
7
Wagner, Stephan M.
7
Akgün, Ali E.
6
Brettel, Malte
6
Carbonell, Pilar
6
Casidy, Riza
6
Edvardsson, Bo
6
Gokpinar, Bilal
6
Griffin, Abbie
6
Griffith, David A.
6
Haase, Heiko
6
Homburg, Christian
6
Kim, Kyung Hoon
6
more ...
less ...
Institution
All
CIRP - The International Academy for Production Engineering
1
Innovation Symposium <2, 2009, New York, NY>
1
International Product Development Management Conference <16, 2009, Twente>
1
International Society for Professional Innovation Management
1
Published in...
All
Journal of business research : JBR
169
Industrial marketing management : the international journal for industrial and high-tech firms
136
International journal of innovation management
111
IEEE transactions on engineering management : EM
79
Technovation : the international journal of technological innovation, entrepreneurship and technology management
76
Technological forecasting & social change : an international journal
69
The journal of business & industrial marketing
64
The journal of product innovation management : an international publication of the Product Development & Management Association
62
Research policy : policy, management and economic studies of science, technology and innovation
55
International journal of technology management : IJTM
51
International journal of innovation and technology management
50
International journal of product development : IJPD
49
Journal of open innovation : technology, market, and complexity
48
International journal of production economics
45
Research technology management : RTM
43
Journal of strategic marketing
42
Journal of engineering and technology management : JET-M
37
Technology analysis & strategic management
36
Journal of the Academy of Marketing Science
34
European journal of innovation management
31
Cogent business & management
27
International journal of technology marketing : IJTMkt
27
Journal of retailing and consumer services
27
Management science : journal of the Institute for Operations Research and the Management Sciences
27
International journal of business innovation and research
26
International journal of production research
26
Business horizons
25
European journal of marketing : EJM
24
Journal of marketing
24
R & D management
24
Innovation: organization & management : IOM
23
California management review
22
International journal of innovation management : IJIM
22
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
21
European journal of innovation management : EJIM
20
Creativity and innovation management
19
The journal of product & brand management
19
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
17
Journal of business-to-business marketing
17
Harvard-Business-Manager : das Wissen der Besten
16
more ...
less ...
Source
All
ECONIS (ZBW)
3,853
Showing
1
-
10
of
3,853
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Linking CIO-CMO communication and product innovation via virtual customer environment engagement : a moderated mediation study
Wang, Li
;
Tong, Chunyang
;
Yang, Zhiyong
- In:
British journal of management
34
(
2023
)
1
,
pp. 259-279
Persistent link: https://www.econbiz.de/10014279188
Saved in:
2
Marketing and innovation - a realtionship approach
Boier, Rodica
- In:
Studies and scientific researches / Economics edition / …
20
(
2014
),
pp. 154-161
Persistent link: https://www.econbiz.de/10011339608
Saved in:
3
Antecedents and outcomes of market orientation in export relationships : an examination of Korean high-tech ventures
Oh, Han-Mo
- In:
Journal of international trade & commerce
14
(
2018
)
1
,
pp. 83-92
Persistent link: https://www.econbiz.de/10011846893
Saved in:
4
The effectiveness of customer participation in new product development : a meta-analysis
Chang, Woojung
;
Taylor, Steven A.
- In:
Journal of marketing
80
(
2016
)
1
,
pp. 47-64
Persistent link: https://www.econbiz.de/10011507442
Saved in:
5
Exploring traditional and new web-based methods to involve customers in new product development
Liu, Wei
;
Ye, Songhe
;
Moultrie, James
- In:
International journal of product development : IJPD
23
(
2019
)
1
,
pp. 42-64
Persistent link: https://www.econbiz.de/10012041729
Saved in:
6
Customer involvement in new product development of tile and ceramic industry
Mirfakhradini, Seyed Heydar
;
Safari, Khalil
;
Shaabani, Akram
- In:
International journal of productivity and quality …
25
(
2018
)
1
,
pp. 108-138
Persistent link: https://www.econbiz.de/10011980004
Saved in:
7
Exploring strategies for capturing customer's tacit knowledge in customer integration methods
Bretschneider, Ulrich
;
Zogaj, Shkodran
- In:
International journal of knowledge management : IJKM ; …
12
(
2016
)
2
,
pp. 1-19
Persistent link: https://www.econbiz.de/10011623443
Saved in:
8
Harmful effects of mental imagery and customer orientation during new product screening
DeRosia, Eric David
;
Elder, Ryan S.
- In:
Journal of marketing research
56
(
2019
)
4
,
pp. 637-651
Persistent link: https://www.econbiz.de/10012177608
Saved in:
9
The role of customer investor involvement in crowdfunding success
Cornelius, Philipp B.
;
Gokpinar, Bilal
- In:
Management science : journal of the Institute for …
66
(
2020
)
1
,
pp. 452-472
Persistent link: https://www.econbiz.de/10012156639
Saved in:
10
Driving sustained competitive advantage through agility, NDP and innovation for telecommunication service providers
Devandran Muthu
;
Indra Thangavelu
- In:
International journal of business competition and …
6
(
2019
)
4
,
pp. 244-272
Persistent link: https://www.econbiz.de/10012162615
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
