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Dienstleistungsmanagement in der Investitionsgüterindustrie : Services erfolgreich entwickeln, steuern und vertreiben

Gleich, Ronald (contributor) - 2008

Persistent link: https://www.econbiz.de/10003744434

Open innovation in action : how to be strategic in the search for new sources of value ; [with case studies from P&G, QinetiQ, Shell, DSM and Tate & Lyle]

Gaule, Andrew - 2006 - 1. ed.

Persistent link: https://www.econbiz.de/10004910287

Smart Service Engineering : Konzepte und Anwendungsszenarien für die digitale Transformation

Thomas, Oliver (ed.); Nüttgens, Markus (ed.); … - 2017

Digitale (R)evolution klassischer Dienstleistungen -- Service Engineering: Methoden und Werkzeuge -- Smart Services für die digitale Arbeit -- Mobility Servitization: Potenziale neuer Geschäftsmodelle. .

Persistent link: https://www.econbiz.de/10014018458

Smart Service Engineering : Konzepte und Anwendungsszenarien für die digitale Transformation

Thomas, Oliver (ed.); Nüttgens, Markus (ed.); … - Fachtagung Modellierung <2016, Karlsruhe> - 2017

Persistent link: https://www.econbiz.de/10011582936

Service provider - customer interactions : key to success of innovative services

Hoffmann, Antje; Herstatt, Cornelius - 2005 - [Elektronische Ressource]

The majority of service providers have recognized the need to develop innovative services that meet sophisticated customer needs on time. Because of structural changes in the market, rising costs and shorter lifecycles of services and technologies this has become a more demanding task than ever...

Persistent link: https://www.econbiz.de/10009424474

Applying principles of management innovation in advertising agencies

Rubik, Andrea - In: Proceedings of the ENTRENOVA - ENTerprise REsearch … 7 (2021) 1, pp. 286-296

management practices in advertising agencies also need some transformation. Through exploring management innovation principles … enhance organizational performance. This paper explores the application and framework for novel management practices in an … advertising agency. A proposed model is based on the principles of management innovation and the activities needed to drive …

Persistent link: https://www.econbiz.de/10013170497