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A review and analysis of literature on netnography research
Bartl, Michael; Kannan, Vijai Kumar; Stockinger, Hanna - In: International journal of technology marketing : IJTMkt 11 (2016) 2, pp. 165-196
Persistent link: https://www.econbiz.de/10011542615
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Consumer evaluation of collaboration between perfumery and gastronomy for innovation
Besson, Ekaterina; Zhao, Yue; Kéfi, Hajer; Maalaoui, Adnane - In: International journal of entrepreneurship and small business 37 (2019) 1, pp. 25-53
Persistent link: https://www.econbiz.de/10012056909
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Exploring traditional and new web-based methods to involve customers in new product development
Liu, Wei; Ye, Songhe; Moultrie, James - In: International journal of product development : IJPD 23 (2019) 1, pp. 42-64
Persistent link: https://www.econbiz.de/10012041729
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A customer-based approach for selecting attributes and levels for preference measurement and new product development
Steiner, Michael; Helm, Roland; Hüttl-Maack, Verena - In: International journal of product development : IJPD 21 (2016) 4, pp. 233-266
Persistent link: https://www.econbiz.de/10011737706
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How to co-create local food products with consumers?
Antikainen, Maria; Niemelä, Marketta - In: International journal of technology marketing : IJTMkt 12 (2017) 1, pp. 71-89
Persistent link: https://www.econbiz.de/10011738641
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Consumer product development
White, Roderick - 1973
Persistent link: https://www.econbiz.de/10000556940
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Innovate by anticipating customer needs
Seidenberg, Ivan - In: Sparking innovation, (pp. 12-16). 2008
Persistent link: https://www.econbiz.de/10003758896
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Challenges in integrating voice of the customer in advanced vehicle development process : a practitioner's perspective
Rajagopalan, Srinivasan - In: Product research : the art and science behind …, (pp. 199-209). 2009
Persistent link: https://www.econbiz.de/10003977227
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Produktentwicklung mit virtuellen Communities : Kundenwünsche erfahren und Innovationen realisieren
Herstatt, Cornelius (ed.) - 2004 - 1. Aufl.
Persistent link: https://www.econbiz.de/10008655414
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Efficiency of consumer (household sector) vs. producer innovation
Hienerth, Christoph; Hippel, Eric von; Jensen, Morten Berg - 2012 - This revision September, 2012
In this paper we report upon a first empirical exploration of the relative efficiency of innovation development by product users vs. product producers. In a study of over 50 years of product innovation in the whitewater kayaking field, we find users in aggregate were approximately 3X more...
Persistent link: https://www.econbiz.de/10009579600