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~subject:"Interdependent preferences"
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Interdependent preferences
Consumer behaviour
26
Konsumentenverhalten
24
Brand image
9
Markenimage
9
Designation of origin
8
Herkunftsbezeichnung
8
Brand management
7
Markenführung
7
Luxury goods
6
Luxusgüter
6
Beziehungsmarketing
4
Brand
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Culture
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Markenartikel
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National culture
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Nationalkultur
4
Perception
4
Relationship marketing
4
Consumer ethnocentrism
3
Country of origin
3
Customer satisfaction
3
Firm performance
3
International marketing
3
Kundenzufriedenheit
3
Satisfaction
3
United Kingdom
3
Unternehmenserfolg
3
Wahrnehmung
3
Brand evaluation
2
Celebrity endorsement
2
Cognition
2
Country image
2
Cross-cultural management
2
Cross-cultural psychology
2
Cultural conditioning
2
Cultural identity
2
Einzelhandel
2
Ethics
2
Ethik
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Global brands
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English
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Balabanis, George
2
Kastanakis, Minas N.
2
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Journal of business research : JBR
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ECONIS (ZBW)
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Between the mass and the class : antecedents of the "bandwagon" luxury consumption behavior
Kastanakis, Minas N.
;
Balabanis, George
- In:
Journal of business research : JBR
65
(
2012
)
10
,
pp. 1399-1407
Persistent link: https://www.econbiz.de/10009620250
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2
Explaining variation in conspicuous luxury consumption : an individual differences' perspective
Kastanakis, Minas N.
;
Balabanis, George
- In:
Journal of business research : JBR
67
(
2014
)
10
,
pp. 2147-2154
Persistent link: https://www.econbiz.de/10010400097
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