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~subject:"Interkulturelles Management"
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Interkulturelles Management
Theorie
32
Theory
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Innovation diffusion
13
Innovationsdiffusion
13
Welt
12
World
12
Innovation
9
USA
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United States
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Markenartikel
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Consumer behaviour
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Lieferantenmanagement
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Supplier relationship management
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Culture
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Customer satisfaction
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Innovation management
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Innovationsmanagement
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Konsumentenverhalten
6
Kultur
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Market entry
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Marketing management
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Marketingmanagement
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Mobile communications
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Mobilkommunikation
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New product development
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Produktentwicklung
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Wettbewerb
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Applied statistics
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Bevölkerungsstatistik
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Brand management
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Cross-cultural management
5
Demographic statistics
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Ethnic group
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Ethnische Gruppe
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Kundenzufriedenheit
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Kim, Namwoon
4
Sharma, Piyush
4
Tam, Jackie L. M.
3
Parker, Philip M.
1
Sárváry, Miklós
1
Tam, Jackie
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The journal of services marketing
2
Journal of service management
1
Journal of service research : JSR
1
R & D / Institut Eropéen d'Administration des Affaires ; Corporate Renewal Initiative : working papers
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R&D / INSEAD / INSEAD
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ECONIS (ZBW)
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Demystifying intercultural service encounters : toward a comprehensive conceptual framework
Sharma, Piyush
;
Tam, Jackie L. M.
;
Kim, Namwoon
- In:
Journal of service research : JSR
12
(
2009/10
)
2
,
pp. 227-242
Persistent link: https://www.econbiz.de/10003901062
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2
Examining the role of attribution and intercultural competence in intercultural service encounters
Tam, Jackie
;
Sharma, Piyush
;
Kim, Namwoon
- In:
The journal of services marketing
28
(
2014
)
2
,
pp. 159-170
Persistent link: https://www.econbiz.de/10010371761
Saved in:
3
Service role and outcome as moderators in intercultural service encounters
Sharma, Piyush
;
Tam, Jackie L. M.
;
Kim, Namwoon
- In:
Journal of service management
26
(
2015
)
1
,
pp. 137-155
Persistent link: https://www.econbiz.de/10010504614
Saved in:
4
Attribution of success and failure in intercultural service encounters : the moderating role of personal cultural orientations
Tam, Jackie L. M.
;
Sharma, Piyush
;
Kim, Namwoon
- In:
The journal of services marketing
30
(
2016
)
6
,
pp. 643-658
Persistent link: https://www.econbiz.de/10011635055
Saved in:
5
An integrated and cross-cultural study of diffusion theory
Parker, Philip M.
;
Sárváry, Miklós
-
1994
Persistent link: https://www.econbiz.de/10000900946
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