The purpose of this research is to examine the impact of social media usage on employee and organization performance. The research was done on one multinational IT Company. Social media usage was measured using knowledge sharing, decision making and communication. Organizational performance was...

Businesses are increasingly using corporate communication technologies to interact with prospective customers. Therefore, this study explores the corporate executives’ readiness to use interactive media for engagement with online users. The methodology relied on valid and reliable measures to...

Web 2.0 and the social networks have changed how organizations interact with their publics. They enable organizations to engage in symmetric dialogic communications with individuals. Various organizations are increasingly using different social media to enhance their visibility and relationships...

There is growing acceptance of recruitment advertising as a rich source of information that communications organizational identity and expectations of employees. This article conducts a content analysis of recruitment notices for CEO-level positions which were published in the six most extensive...

The main purpose of this presentation is to create a space for round table on communication processes in the company with emphasis on its relationship with the environment. In general, we discuss the issues of identity, image and corporate reputation or corporate, in other words, the way they...