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~subject:"Internationale Wettbewerbsfähigkeit"
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Internationale Wettbewerbsfähigkeit
Multinationales Unternehmen
35
Transnational corporation
27
Globalisierung
22
Globalization
22
Strategisches Management
22
Strategic management
16
Innovation
12
International marketing
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Internationales Marketing
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Theorie
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Theory
11
Welt
11
World
11
Innovation management
9
Innovationsmanagement
9
China
7
Firm performance
7
Key account management
7
Key-Account-Management
7
Unternehmenserfolg
7
Competitive strategy
6
Lieferantenmanagement
6
Management
6
Performance measurement
6
Performance-Messung
6
Supplier relationship management
6
Wettbewerbsstrategie
6
Auslandsinvestition
5
Foreign investment
5
Resource-based view
5
Ressourcenorientierter Ansatz
5
USA
5
Beziehungsmarketing
4
Business process management
4
Competitive advantage
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Emerging economies
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Japan
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Prozessmanagement
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Relationship marketing
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English
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Yip, George S.
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Hult, G. Tomas M.
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ECONIS (ZBW)
2
USB Cologne (EcoSocSci)
2
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Total global strategy
Yip, George S.
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2012
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3. ed., intern. ed.
Persistent link: https://www.econbiz.de/10009504736
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Total global strategy : managing for worldwide competitive advantage
Yip, George S.
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1992
Persistent link: https://www.econbiz.de/10004089967
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3
Total global strategy : managing for worldwide competitive advantage
Yip, George S.
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1992
Persistent link: https://www.econbiz.de/10013474931
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4
Total global strategy
Yip, George S.
;
Hult, G. Tomas M.
-
2012
-
3. ed., internat. ed.
Persistent link: https://www.econbiz.de/10009527498
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