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~subject:"Internationales Marketing"
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Internationales Marketing
Brand management
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Consumer behaviour
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Marketing
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Deutschland
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Austria
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Markenartikel
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Stakeholder
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Absatzpolitik
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Dienstleistungsmarketing
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Luxury goods
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Luxusgüter
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Werbung
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Firm performance
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Mühlbacher, Hans
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Dahringer, Lee
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Dahringer, Lee D.
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Leihs, Helmuth
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Rübig, Paul
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Marketingstudien
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International marketing : a global perspective
Dahringer, Lee
;
Mühlbacher, Hans
-
1991
-
1. [Dr.]
Persistent link: https://www.econbiz.de/10004100105
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International marketing : a global perspective
Dahringer, Lee D.
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1991
Persistent link: https://www.econbiz.de/10013480467
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3
International marketing : a global perspective
Mühlbacher, Hans
;
Dahringer, Lee
;
Leihs, Helmuth
-
1999
-
2. ed.
Persistent link: https://www.econbiz.de/10004053087
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Internationale Patent- und Lizenzpolitik im Investitionsgütermarketing
Mühlbacher, Hans
;
Rübig, Paul
-
1978
Persistent link: https://www.econbiz.de/10009602741
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